Erişime Açık

Astrology marketing: Examining diverse factors affecting astrology related consumption

Serbes, Ecesu

This thesis explores the factors influencing expenditure on astrology-related products and services by examining the psychological, social, and demographic determinants of consumer behavior in this domain. The literature review defines astrology, traces its historical roots, and assesses its current popularity. The methodology outlines robust data collection, sampling strategies, and ethical considerations. The analysis reveals a positive correlation between individuals' extraversion and openness to new experiences and their financial commitment to astrology-related goods and services. Additio ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 22 Görüntülenme

Erişime Açık

The relationship between separation individuation process and Orthorexia Nervosa: The mediator role of vulnerable Narcissism

Küçük, Ceren

In this study, it was aimed to examine the mediating role of vulnerable narcissism in the relationship between separation-individuation process and orthorexia nervosa. 238 participants ages between 18 and 49 participated in the study. “Sociodemographic Information Form”, “Separation-Individuation Form”, “Orto-11” and “Pathological Narcissism Inventory were used on participants. In the analysis, the first Pearson Correlation was applied to examine the relationship between separation-individuation, orthorexia nervosa and vulnerable narcissism. After the correlation analysis, the mediation was co ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 21 Görüntülenme

Erişime Açık

Sinestezi ve sanat ilişkisi

Gökçen, Gamze

Tıp biliminin 300 yıldan fazladır üzerinde durduğu sinestezi kavramı en genel haliyle renklerin sese, şekillerin tada dönüştüğü bir algıyı ifade etmektedir. Bir sanat eserinin bütünlüğünü sağlayan en önemli unsurun planlı bir kompozisyon olması gerektiği düşünüldüğünde ise sinestezik algının sanat eserinde yaratıcılığı geliştirdiği söylenebilmektedir. İyi bir sanatçının özgün eserler yaratabilmesi için hassas ve derin duyulara sahip olması gereklidir. Tarihte ismini duyurmuş, sanat sektörünü geliştirmede faydalı olmuş, birçok deha, olağandışı farklı yeteneklere sahiptir. Bahsi geçen bazı sanat ...Daha fazlası

Preprint 2023 Yeditepe Üniversitesi Akademik ve Açık Erişim Bilgi Sistemi 9 Görüntülenme

Erişime Açık

Turkey and brain migration: Policies formed from push and pull perspectives and effects on brain drain

Sönmez, Nurdan

Brain drain, which is defined as the departure of well-educated human capital to another geography, was noticed by England, which lost its qualified power to other countries in 1945 and increased rapidly after the 1960s with the effect of globalization. Countries such as the USA, UK and Germany have developed important brain drain policies from a push and pull perspective. Turkey has also developed important policies such as university reforms. In the following periods, within the scope of Five-Year Development Planning, although TÜBİTAK 2232 developed policies to pull reverse brain drain and ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 38 Görüntülenme

Erişime Açık

Bloody, bold and resolute: Dimensions of power in Hamlet, King Lear and Macbeth

Tönel, Utku

This thesis argues that there is a symbiotic relationship between the actions of characters making use of different aspects of power, and the plot progression in three tragedies by William Shakespeare; Hamlet, King Lear, and Macbeth, whose plots were built upon a problem of succession. For this purpose, the Aristotelian definition of tragedy was used in conjunction with the notion of power as defined by Steven Lukes throughout the study. To identify how this interaction helps build the dramatic structure, Thomas Pavel’s concept of move was utilised to pinpoint the plot progressionin the three ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 35 Görüntülenme

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Emotional clarity, adult attachment and emotional eating

Terzi, Ecemnur

This study aims to investigate the relationship between emotional clarity, adult attachment and emotional eating. The research was carried out during the Coronavirus epidemic, in two periods (self- quarantine and new normal periods) with and without governmental restrictions. The research was carried out with a total of 194 participants; 69 in the self- quarantine period and 125 in the new normal period; between the ages of 20-45. In order to measure emotional eating scores, eating with positive and negative emotions subscale of “Emotional Appetite Questionnaire” were used. Emotional clarity s ...Daha fazlası

Preprint 2022 Yeditepe University Academic and Open Access Information System 27 Görüntülenme

Erişime Açık

An anthropological approach to the status of women in circassian culture: the case of the village of Soğucak

Türker, Berika

This qualitative study aims to explore the status of women in Circassian Culture through the lens of Feminist Anthropology. Soğucak village, one of the Circassian villages in Yalova, was chosen as a sample in the research. The research is prepared using qualitative research techniques, participant observation, and in-depth interviews. The field interview was conducted between 17 December 2022 and 16 July 2023 with 25 female and nine male participants. Participants are determined by the snowball sampling technique. As a result of the study, it is revealed that housework, especially cooking, and ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 16 Görüntülenme

Erişime Açık

A research about determining the importance of word of mouth marketing for choosing pre-school education institution in Trakya

Taşkın Akkoyun, İlayda

In today’s technology, consumers can easily obtain all kinds of information. In addition; the consumer who is directly exposed to many desired or undesired messages has difficulty in making a decision in the purchasing process. While consumers try to choose the best one for themselves among many alternatives, marketers who try to respond to variable needs and desires of consumers are also trying to develop new strategies. One of them is to use word-ofmouth marketing method in a positive way. Since the choice of pre-school education institution has an important place in the service sector, wor ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 12 Görüntülenme

‘Tronie’ in dutch painting of the XVII Century

Köklüce, Zeynep

The purpose of this study is to conduct a comprehensive analysis by identifying the formal similarities and functional differences between “Tronie” painting and portrait painting that emerged in Dutch Golden Age painting of the XVII century. The aspects of Tronie painting that deviate from the standard understanding of portraiture are not easy to determine, as it has broad significance in its own genre. It has been misinterpreted by scholars due to the stylistic similarities it exhibits in research, and the form-content structure has been analyzed and clarified with recent studies. Our study h ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 46 Görüntülenme

Erişime Açık

The impact of economic sanctions as a foreign policy instrument: the example of U.S. Sanctions on Russian energy industry

Gürtuna, Ali Murat

Economic sanctions, especially during the twentieth century, emerged as a foreign policy tool. Economic sanctions were a perfect tool of the Cold War as a deterrent for employing military power. The main objective of employing economic sanctions is to make the other party to reexamine and potentially revise its policies causing the unrest, and ultimately comply with the requirements of the coercer. However today the level of effectiveness of employing economic sanctions as foreign policy instrument is subject to wide debate. This study is prepared with the objective of contributing to the deba ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 26 Görüntülenme

Erişime Açık

İklim koruma hukukunun özel hukuk sözleşmelerine yansımaları

Ataç, Simay

İklimin ortalama durumunda ve/veya değişkenliğinde belirli bir süre boyunca görülen değişiklikler olarak tanımlanan iklim değişikliği, gezegenimizi ve barındırdığı tüm canlıları etkileyen, 21. yüzyılın belki de en önemli sorunlarından biridir. İnsan faaliyetleri nedeniyle gezegenimizin uğruyor olduğu zarar, artık sadece belirli bir bölgeyi ya da insanlığı değil, tüm dünyayı ve içerisinde yaşayan tüm canlıları doğrudan etkilemektedir. İklim değişikliğinin sebep olduğu küresel sorunların çözümünde ise birçok farklı disiplin bir araya gelmeli ve ortak menfaat doğrultusunda iş birliği içinde harek ...Daha fazlası

Preprint 2023 Yeditepe Üniversitesi Akademik ve Açık Erişim Bilgi Sistemi 24 Görüntülenme

Erişime Açık

Financial performance measurement with cash flow ratios: a research and comparison on borsa istanbul (BIST) main metal industry and accomodation sector

Gürdal, Banu İpek

As soon as people start to earn the money that their labor deserves, they begin to control their cash inflows and outflows. This control is more important for businesses established for profit making. Businesses that want to control their cash flows in a more detailed and neat report form refer to the cash flow statement. Knowing cash flow is vital for businesses. It provides both the control of the cash flow within themselves and the opportunity to compare itself with other businesses that use different accounting methods. The success and sustainability of a business is evaluated by the measu ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 41 Görüntülenme

Detaylı Arama

Filtreler

Koleksiyon [2]

İlgili Araştırmacılar [20]

Ambargo Durumu [1]

Tam Metin [1]

Eser Adı [20]

Yazar [Asıl] [20]

Yayın Tarihi [4]

Yazar Departmanı [20]

Yazar [KatkıdaBulunan] [20]

Yazar [KatkıdaBulunan] Kurum [20]

Esere Katkı Sağlayan [1]

Konu Başlıkları [Genel] [20]

Yayın Türü [Ortam] [1]

Dil [2]

Yayıncı [3]

Erişim Hakkı [1]

Yayın Turu [Akademik] [2]

Serbes, Ecesu

Küçük, Ceren

Gökçen, Gamze

Sönmez, Nurdan

Tönel, Utku

Terzi, Ecemnur

Türker, Berika

Taşkın Akkoyun, İlayda

Köklüce, Zeynep

Gürtuna, Ali Murat

Ataç, Simay

Gürdal, Banu İpek