In the digital era, the e-commerce industry is developing unexpectedly and has emerge as an integral phase of people's lives. It is now impossible to stay except e-commerce, as it gives comfort and will become embedded in our day by day routines.In the online shopping market, numerous components contribute to satisfying online shoppers, with logistics services playing a significant role in this regard. The purpose of this study is to demonstrate the impact of logistics activities from an e-commerce perspective on customer and satisfaction,and to uncover the relationship between them. A survey organized for the find out about examined the satisfaction of end-users with the logistic services supplied via e-commerce websites. An online survey was performed with a hundred and ten people who had been 18 years or older and had preceding online buying experience from e-commerce websites. Tests had been utilized the use of the SPSS statistical program. Based on the study findings, it was perceived logistics activities had an impact on customer satisfaction influenced by some independent variable. Findings were deliberated in the discussion and conclusion, accompanied by a review of relevant literature.
Eser Adı (dc.title) | The impact of logistics activities on customer satisfaction from an e-commerce perspective |
Yazar [Asıl] (dc.creator.author) | Sezgin, İrem Kumsal |
Yazar Departmanı (dc.creator.department) | Yeditepe University Graduate School of Social Sciences |
Yazar Departmanı (dc.creator.department) | Yeditepe University Graduate School of Social Sciences Master’s Program in Management Information Systems |
Yayın Tarihi (dc.date.issued) | 2023 |
Yayın Turu [Akademik] (dc.type) | preprint |
Yayın Türü [Ortam] (dc.format) | application/pdf |
Konu Başlıkları [Genel] (dc.subject) | Customer satisfaction |
Konu Başlıkları [Genel] (dc.subject) | E-Commerce |
Konu Başlıkları [Genel] (dc.subject) | Logistics |
Konu Başlıkları [Genel] (dc.subject) | Müşteri memnuniyeti |
Konu Başlıkları [Genel] (dc.subject) | E-Ticaret |
Konu Başlıkları [Genel] (dc.subject) | Lojistik |
Yayıncı (dc.publisher) | Yeditepe University Academic and Open Access Information System |
Dil (dc.language.iso) | eng |
Özet Bilgisi (dc.description.abstract) | In the digital era, the e-commerce industry is developing unexpectedly and has emerge as an integral phase of people's lives. It is now impossible to stay except e-commerce, as it gives comfort and will become embedded in our day by day routines.In the online shopping market, numerous components contribute to satisfying online shoppers, with logistics services playing a significant role in this regard. The purpose of this study is to demonstrate the impact of logistics activities from an e-commerce perspective on customer and satisfaction,and to uncover the relationship between them. A survey organized for the find out about examined the satisfaction of end-users with the logistic services supplied via e-commerce websites. An online survey was performed with a hundred and ten people who had been 18 years or older and had preceding online buying experience from e-commerce websites. Tests had been utilized the use of the SPSS statistical program. Based on the study findings, it was perceived logistics activities had an impact on customer satisfaction influenced by some independent variable. Findings were deliberated in the discussion and conclusion, accompanied by a review of relevant literature. |
Kayıt Giriş Tarihi (dc.date.accessioned) | 2024-01-17 |
Açık Erişim Tarihi (dc.date.available) | 2024-01-17 |
Haklar (dc.rights) | Yeditepe University Academic and Open Access Information System |
Erişim Hakkı (dc.rights.access) | Open Access |
Telif Hakkı (dc.rights.holder) | Unless otherwise stated, copyrights belong to Yeditepe University. Usage permissions are specified in the Open Access System, and "InC-NC/1.0" and "by-nc-nd/4.0" are as stated. |
Telif Hakkı Url (dc.rights.uri) | http://creativecommons.org/licenses/by-nc-nd/4.0 |
Telif Hakkı Url (dc.rights.uri) | https://rightsstatements.org/page/InC-NC/1.0/?language=en |
Açıklama [Genel] (dc.description) | Final published version |
Açıklama [Not] (dc.description.note) | Note: This preprint reports new research that has not been certified by peer review and should not be used as established information without consulting multiple experts in the field. |
Tanım Koleksiyon Bilgisi (dc.description.collectioninformation) | This item is part of the preprint collection made available through Yeditepe University library. For your questions, our contact address is openaccess@yeditepe.edu.tr |
Tek Biçim Adres (dc.identifier.uri) | https://hdl.handle.net/20.500.11831/8191 |