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Erişime Açık

Implanting false autobiographical memories and the effect of mood on false autobiographical memory creation

Köksal Yasak, Kevser

Although human memory appears to be highly reliable, memory distortions are inevitable, influenced by external factors or the passage of time. Researchers have extensively studied these memory distortions, commonly known as false memory. The present study has two main objectives. Firstly, it aims to replicate a new method for implanting false autobiographical memories. Secondly, it seeks to explore the impact of mood on the false autobiographical belief and memory implantation. For the replication phase, the participants were divided into Single and Repeated groups. Participants were presented ...Daha fazlası

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Understanding brands’ sustainability communications in social media: How the source of communication influences consumers’ responses

Oran, Helin Ezgi

With increasing environmental concerns and a shift towards sustainable consumption, brands are employing social media as a powerful platform to communicate their sustainability initiatives. This study investigates the effect of sustainability communication on Instagram on consumer perceptions with a specific focus on nonluxury hygiene products. Drawing from an extensive literature review, this research explores how consumer perceptions of brand efforts for environmental sustainability affect brand attitude, word-of-mouth (WOM), brand engagement, and purchase intentions. Additionally, it exami ...Daha fazlası

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Astrology marketing: Examining diverse factors affecting astrology related consumption

Serbes, Ecesu

This thesis explores the factors influencing expenditure on astrology-related products and services by examining the psychological, social, and demographic determinants of consumer behavior in this domain. The literature review defines astrology, traces its historical roots, and assesses its current popularity. The methodology outlines robust data collection, sampling strategies, and ethical considerations. The analysis reveals a positive correlation between individuals' extraversion and openness to new experiences and their financial commitment to astrology-related goods and services. Additio ...Daha fazlası

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The reflections of privalization policies in Turkish newspapers: The case of Türk Telekom

Çakmak, Bekir

Basically, this study, which deals with the ideological construction process carried out to create a common sense against privatization policies by using media tools, consists of four parts. In this context, in the first part, the emergence of capitalism, which forms the basis of neoliberal ideology, which is the intellectual infrastructure of privatization policies, and its transformation in the historical process are mentioned. The second part of the study is organized under two main headings. Under the first heading, the emergence of the concept of ideology and the perspectives of scientist ...Daha fazlası

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The role of media in undervaluing political dialogue: Syrian war as a case

Althiab, Mohammad

Although the literature of contemporary capitalism theoretically abounds with calls for maintaining international peace and stability, in practice, its political representatives place wars among the many tools available for use to divide areas of political and economic influence when other political tools fail. This study aims to show the means used in the media to justify wars and armed conflicts by claiming that it is impossible to provide corresponding or alternative means, such as dialogue, for example, or the general social desire to maintain stability through political solutions. In this ...Daha fazlası

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A research about determining the importance of word of mouth marketing for choosing pre-school education institution in Trakya

Taşkın Akkoyun, İlayda

In today’s technology, consumers can easily obtain all kinds of information. In addition; the consumer who is directly exposed to many desired or undesired messages has difficulty in making a decision in the purchasing process. While consumers try to choose the best one for themselves among many alternatives, marketers who try to respond to variable needs and desires of consumers are also trying to develop new strategies. One of them is to use word-ofmouth marketing method in a positive way. Since the choice of pre-school education institution has an important place in the service sector, wor ...Daha fazlası

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Open banking as a new approach: A model proposal for Turkey

Çakmakcı, Gamze

Open banking involves banks sharing customer information with third-party service providers with the customer's permission, allowing these companies to offer new products and services. Banks provide the necessary infrastructure using Application Programming Interface (API) for approved transactions and transmit the permitted information to service providers. This comprehensive approach allows customer financial data to be processed and processed in one place. Financial technology organizations, also known as service providers, also participate in the service process between banks and consumers ...Daha fazlası

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Functions of autobiographical remembering and Its relation to affective Neuroscience personality traits in healthy and pathological aging

Mutafoğlu Sarıbay, Merve

Autobiographical memory (ABM) refers to our personal past experiences. How we remember these experiences has been widely studied for decades, whereas why we remember those memories (i.e., functions of ABM) has gained attention only recently. However, functions of autobiographical remembering in people with dementia has been completely unexplored. This study aims to investigate ABM functions in patients with episodic memory deficits (i.e., patients with amnestic Mild Cognitive Impairment and early-stage Alzheimer’s Dementia) as well as cognitively healthy individuals, besides the relationship b ...Daha fazlası

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The mediating role of shame and guilt in the relationship between parentification and separation-ındividuation

İlbak, Ayşe Nur

In this study, the main purpose was to explore the mediating roles of shame and guilt in the relationship between parentification and separation-individuation. In order to measure the relationships between variables, data was collected through an online survey with the participation of 384 individuals between ages 18 and 58. Parentified Child Scale-Adult Version, Separation-Individuation Inventory, The Trait Shame and Guilt Scale and Demographic Information Form were used to assess these variables respectively. Quantitative research methods were used through the SPSS : 1) correlational analysi ...Daha fazlası

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Analyzing baksı museum through the search for the center in today’s art

Özgüz Çelik, Ebru

This thesis is based on the understanding of center in art; examines the displacement of the dominant forces of art along with economic, political or social changes and the reasons for this change. By examining this change from the Renaissance period to the present day, by tracing the similarities and contrasts in the past and present, through the conditions that led to the formation of these centers, their artistic production and consumption between these periods and today, the circulation of artistic productions in the world, museology, and collections, we answer the question of whether we c ...Daha fazlası

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Attitudes towards emotional abuse in romantic relationships from a gender perspective

Sunay, Uhde Serenay

Emotional abuse is one of the most challenging forms of violence to define, and many individuals often unknowingly experience emotional abuse. Existing literature has found that individuals who have experienced psychological abuse tend to suffer from depression, low self-esteem, a decreased sense of autonomy, fear, and an increased risk of suicide. Studies on emotional abuse between partners in romantic relationships are limited. In this study, the attitudes of Turkish university students and individuals with university degrees or above towards emotional abuse were investigated. Gender differe ...Daha fazlası

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