Assessing media literacy: an analysis of university students

Media literacy refers to the ability to access, analyze, evaluate, and create messages in a wide variety of media modes and formats. Even though the media is so globalized and easily accessible, it is necessary to correctly perceive and read the messages, make sense of them, analyze, evaluate, criticize, etc. Before accessing media literacy equipment, the individual is only in a passive position in front of the messages presented by the media. However, with the media literacy equipment, individuals take an active position that evaluates questions, analyzes the media messages, and keeps a distinction in the context of the criteria it sets. It is important to examine media literacy level of university students who have a great role in shaping the future. The study aims to determine university students' media literacy levels, to compare the media literacy levels of university students who took and did not take a media literacy course and determine what socio-demographic factors affect media literacy. In this study, the "Media Literacy Level Determination Scale" developed by Karataş was used with his permission. The universe of the research consists of university students studying at Yeditepe University. The sample consists of 801 students. As a result of the research, the fact that taking a media literacy course increases the level of media literacy shows that there is a statistically significant difference between students who take this course and those who do not. Another result is that when the scores in the distribution of the students according to the classes are examined, it is concluded that the media literacy levels of the senior students are higher than the other classes. When sociodemographic characteristics are taken into account, no significant difference was found in media literacy in terms of gender, family structure and place of residence.

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Detaylı Görünüm
Eser Adı
(dc.title)
Assessing media literacy: an analysis of university students
Yazar [Asıl]
(dc.creator.author)
Özdinçler, Balkı
Yazar Departmanı
(dc.creator.department)
Yeditepe University Graduate School of Social Sciences
Yazar Departmanı
(dc.creator.department)
Yeditepe University Graduate School of Social Sciences Master’s Program in Media and Communication Management
Yayın Tarihi
(dc.date.issued)
2023
Yayın Turu [Akademik]
(dc.type)
preprint
Yayın Türü [Ortam]
(dc.format)
application/pdf
Konu Başlıkları [Genel]
(dc.subject)
Media literacy
Konu Başlıkları [Genel]
(dc.subject)
Socio-demographic factors
Konu Başlıkları [Genel]
(dc.subject)
University students
Konu Başlıkları [Genel]
(dc.subject)
Medya Okur Yazarlığı
Konu Başlıkları [Genel]
(dc.subject)
Sosyo-demografik faktörler
Konu Başlıkları [Genel]
(dc.subject)
Üniversite öğrencileri
Yayıncı
(dc.publisher)
Yeditepe University Academic and Open Access Information System
Dil
(dc.language.iso)
eng
Özet Bilgisi
(dc.description.abstract)
Media literacy refers to the ability to access, analyze, evaluate, and create messages in a wide variety of media modes and formats. Even though the media is so globalized and easily accessible, it is necessary to correctly perceive and read the messages, make sense of them, analyze, evaluate, criticize, etc. Before accessing media literacy equipment, the individual is only in a passive position in front of the messages presented by the media. However, with the media literacy equipment, individuals take an active position that evaluates questions, analyzes the media messages, and keeps a distinction in the context of the criteria it sets. It is important to examine media literacy level of university students who have a great role in shaping the future. The study aims to determine university students' media literacy levels, to compare the media literacy levels of university students who took and did not take a media literacy course and determine what socio-demographic factors affect media literacy. In this study, the "Media Literacy Level Determination Scale" developed by Karataş was used with his permission. The universe of the research consists of university students studying at Yeditepe University. The sample consists of 801 students. As a result of the research, the fact that taking a media literacy course increases the level of media literacy shows that there is a statistically significant difference between students who take this course and those who do not. Another result is that when the scores in the distribution of the students according to the classes are examined, it is concluded that the media literacy levels of the senior students are higher than the other classes. When sociodemographic characteristics are taken into account, no significant difference was found in media literacy in terms of gender, family structure and place of residence.
Kayıt Giriş Tarihi
(dc.date.accessioned)
2024-01-03
Açık Erişim Tarihi
(dc.date.available)
2024-01-03
Haklar
(dc.rights)
Yeditepe University Academic and Open Access Information System
Erişim Hakkı
(dc.rights.access)
Open Access
Telif Hakkı
(dc.rights.holder)
Unless otherwise stated, copyrights belong to Yeditepe University. Usage permissions are specified in the Open Access System, and "InC-NC/1.0" and "by-nc-nd/4.0" are as stated.
Telif Hakkı Url
(dc.rights.uri)
http://creativecommons.org/licenses/by-nc-nd/4.0
Telif Hakkı Url
(dc.rights.uri)
https://rightsstatements.org/page/InC-NC/1.0/?language=en
Açıklama [Genel]
(dc.description)
Final published version
Açıklama [Not]
(dc.description.note)
Note: This preprint reports new research that has not been certified by peer review and should not be used as established information without consulting multiple experts in the field.
Tanım Koleksiyon Bilgisi
(dc.description.collectioninformation)
This item is part of the preprint collection made available through Yeditepe University library. For your questions, our contact address is openaccess@yeditepe.edu.tr
Diğer Yazarlar
(dc.contributor.authors)
Çetin Gündoğdu, Nazlı
Tek Biçim Adres
(dc.identifier.uri)
https://hdl.handle.net/20.500.11831/8137
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