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Yayın Turu [Akademik] : Preprint ✕Yazar Departmanı : Yeditepe University ... ✕Yazar Departmanı : Yeditepe University ... ✕
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Erişime Açık

The influence of website quality on customer purchase intentıon through the mediating role of E-satisfaction and flow experience

Turgut, Merve

To attract customers and ensure a competitive advantage in the e-commerce environment, it is crucial to identify which website attributes encourage customers to purchase by making them more satisfied and offering an online customer experience. Although various website attributes have been widely analysed in the literature based on traditional marketing theories, there are limited studies that have applied the holistic view to categorise these website attributes and online consumer experience regarding flow state. Inspired by the DeLone and Mclean IS model and flow theory, this study is the fir ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 0 Görüntülenme
Erişime Açık

Functions of autobiographical remembering and Its relation to affective Neuroscience personality traits in healthy and pathological aging

Mutafoğlu Sarıbay, Merve

Autobiographical memory (ABM) refers to our personal past experiences. How we remember these experiences has been widely studied for decades, whereas why we remember those memories (i.e., functions of ABM) has gained attention only recently. However, functions of autobiographical remembering in people with dementia has been completely unexplored. This study aims to investigate ABM functions in patients with episodic memory deficits (i.e., patients with amnestic Mild Cognitive Impairment and early-stage Alzheimer’s Dementia) as well as cognitively healthy individuals, besides the relationship b ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 11 Görüntülenme
Erişime Açık

The influence of community size on constituent order: A comparison between emerging and conventionalized sign languages

Ticau, Valeria

The current study examines the effect of community size on constituent order by comparing conventionalized sign languages (TID and LIBRAS) and emerging sing languages (CTSL and CENA) from two different countries. When the relevant literature is examined, it is observed that languages that emerge in communities with larger populations tend to have a more uniform structure, while languages that emerge in smaller and closed-knitcommunities exhibit greater diversity regarding their constituent order. Data was collected through an elicitation task comprised of 30 short video clips containing senten ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 26 Görüntülenme
Erişime Açık

Astrology marketing: Examining diverse factors affecting astrology related consumption

Serbes, Ecesu

This thesis explores the factors influencing expenditure on astrology-related products and services by examining the psychological, social, and demographic determinants of consumer behavior in this domain. The literature review defines astrology, traces its historical roots, and assesses its current popularity. The methodology outlines robust data collection, sampling strategies, and ethical considerations. The analysis reveals a positive correlation between individuals' extraversion and openness to new experiences and their financial commitment to astrology-related goods and services. Additio ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 21 Görüntülenme
Erişime Açık

The role of parental bonding and social support in mentalization processes during emerging adulthood

Yıldırım, Ebrar

Mentalization is a competence of understanding ourselves and others that develops first in the family and later social environment. In the literature, it is stated that the relationship with parents and its association with attachment styles wield substantial influence in the development of mentalization. The importance of mentalization capacity in people's social lives, both in receiving and giving social support, has been emphasized. Furthermore, it has been noted that mentalization becomes more prominent with emerging adulthood which includes the process of individuation, and that parental ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 12 Görüntülenme
Erişime Açık

A study of the best practices and procedures of risk mitigation techniques in elastic supply chain management in government sector in Jordan. “a case study on Arab Potash Company”

Abdulhameed, Zainab

Recently, managing risks in the supply chain has taken on great importance due to the vulnerability of the supply chain and the importance of mitigating any disruptions that can affect the business. In a world of highly changeable events, the number of upcoming risks is increasing, and managers' strategies to mitigate these risks should be studied and noted to help mitigate similar issues in the future. Risks in the supply chain tend to occur infrequently but can have significant consequences for a company. Supply chain management has been crippled by the coronavirus epidemic, affecting variou ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 18 Görüntülenme
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