Erişime Açık

Absurdism in communication based on Albert Camus

Durak, Gülberk

Albert Camus, one of the pioneers of existentialism and absurdism, identified the search for meaning in a meaningless universe as "absurd" by defining the limits of absurdism in his work The Myth of Sisyphus. According to him, a person knows that he will die while trying to add value to his life. This contradiction brings out the "absurd". Because death is a tragic end for Man. Another absurd work of Albert Camus, The Stranger is dominated by an incongruous sensibility. This novel of Camus, who argues that the world is absurd and meaningless, is considered one of the most important works o ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 160 Görüntülenme

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Value segmentation of remotely acquired customers in banking: a model-based approach

Mumcu, Recep

Innovations in information technologies lead to significant changes in the banking sector. While consumers' adaptation to digital services is accelerating, there are developments in the areas of customer experience and expectations. The integration of banks with high technology to meet customer expectations ensures that new products and services are emerging in the digital banking. Remote customer acquisition has become one of the most important developments in digital banking, enabling banks to acquire new customers by overcoming geographical restrictions and without any physical interaction. ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 69 Görüntülenme

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Image to Music: Cross-Modal Melody Generation Through Image Captioning

Kaplan, Alper

Advances in machine learning in recent years have also been seen in computationally creative systems. Interest in machine-generated artifacts paved a way for creative models to evolve as such. But the earlier methods mostly explored a one domain approach and cross-modal learning has stayed relatively unexplored. Thus, the direct mapping between modalities for cross-modal creative models is not fully explored. This work proposes a novel methodology for generating symbolic music through images by directly mapping their features. A CNN encoder and deep stacked LSTM decoder are the base models as ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 70 Görüntülenme

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Weaponizing energy: Anthropological approach to future of war

Yanar, Banu

This thesis intends to offer an explanation to the evolution of war along technological developments mainly focusing in laser systems. The anthropological discussion of the study is based on Actor-Network Theory revealing the interaction among human and nonhuman participants of war network. Laser weapon systems are explained supported by the literature search, fieldwork, and interviews. The study seeks to demonstrate an alternative future perception of war with the integration of laser systems. The redefined character of war can be described as laser-integrated flexible network with human act ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 130 Görüntülenme

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A study of the strategies used by companies creating a distinctive brand image through the use of strategic terminology in product and service naming for differentiation and image building

Seçilmiş, Nuri Tolga

The use of strategic terminology in product and service naming is crucial for creating a distinctive brand image that sets companies apart from competitors. While brand naming is often prioritized, the importance of consistent terminology for product features and names is often overlooked. This study examines the strategies used by successful companies to develop a comprehensive approach to branding that includes a unique and consistent terminology for the brand, product, and product features. The thesis includes semi structured in-depth interviews with executives from Microsoft, Facebook, Son ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 69 Görüntülenme

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The concept of play as politics in the context of art and life praxis

Kulakoğlu, Nihan

This article focuses on the concept of play, which has been the subject of debate within various academic disciplines and theoretical frameworks. In particular, it examines the role of play in the context of art and the political aspects of art. It analyses play as a concept in the praxis of art and life. In this context, this paper posits that the concept of politics is not limited to the domain of state administration and affairs. Rather, it is considered to be pervasive, extending beyond these realms into the realm of everyday life. The primary focus of this paper is on historical avant-gar ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 2 Görüntülenme

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Women’s confinement and struggle against the patriarchal family structure: a feminist analysis of selected women’s writing in the light of Kate Millett’s concept of sexual politics

Aslan, Pınar

The aim of this thesis is to analyze the main female characters in two short stories and a novel written in three different periods, using the conceptual analysis framework that Kate Millett puts forward in her 1970 work Sexual Politics. In her book Sexual Politics, Millett formulated two important concepts as “sexual politics” and “sexual revolution” and focused on how the family institution and genders were handled in literary works. The most important contribution of her work and the reason why it is one of the founding texts of the second wave feminist movement is that she sees the aboliti ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 93 Görüntülenme

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A lifetime dedicated to the republic: Hasene Ilgaz with works, activities, and thoughts

İnceoğlu, Fatma Samime

Undoubtedly, the circumstances and the period we are born into shape our biography. Therefore, biographical works do not only tell us the story of a life. They also tell the story of an era. There are such lives lived at turning points in history that tell us a lot about the period beyond being a biography. This study focuses on the Turkish female identity idealized by the founding elite of the Republic in the early Republican period through the life of Hasene Ilgaz, who lived in such a period and whose works and activities shed on light the period she lived in. These women’s identities, shape ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 83 Görüntülenme

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The meaning of ideology: a comparative analysis of George Orwell’s Animal Farm and Yaşar Kemal’s The Sultan of the Elephants and Red Bearded Lame Ant

Özpınar, Ece

In this work, the novels Animal Farm by George Orwell and The Sultan of the Elephants and Red Bearded Lame Ant by Yaşar Kemal are analysed comparatively through the Marxist literary theory benefiting from Georg Lukács, Terry Eagleton and Lucien Goldmann. This study examines how Orwell and Kemal from different geographies, nationalities and traditions have been influenced by the Marxist literary tradition. The figures in the two novels are compared according to their characteristics/profile, the changes they have gone through, and the protagonists’ endings in their own story. The features of th ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 108 Görüntülenme

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“My birthplace hate I, and my love’s upon / This enemy town”: The Politics of Enmity in Coriolanus

Tatar, Yağmur

This study focuses on the politics of enmity in relation to the concepts of carnival and politics of friendship in Shakespeare’s late Roman play, Coriolanus. It further investigates the politics of enmity that reconstructs Coriolanus as a play through the play’s interpretation of the carnival politics, sacred Roman ideals, and the dichotomy between the figures of the friend and the enemy.

Preprint 2024 Yeditepe University Academic and Open Access Information System 13 Görüntülenme

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Examining Heuristic-System 1 and Analytic-System 2 processing during reasoning on the syllogisms and the modified version of the bat and ball problems: response time, response confidence, and dual-task assessments

Gültekin, Burak Berk

How are reasoning processes shaped by the heuristic system and analytic system? In the present study, we were focused on how heuristics and analytical thinking affect reasoning. According to dual-process theories, reasoning consists of two distinct modes of processing: System 1 and System 2. System 1 generates responses that are automatic, fast, and intuitive. This system does not need working memory resources. The other system is reflective. Characteristics of this system are deliberative, slow, and conscious. System 2 depends on working memory capacity. Therefore, system 2 needs working memo ...Daha fazlası

Preprint 2022 Yeditepe University Academic and Open Access Information System 8 Görüntülenme

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The role of workplace fear of missing out and perceived supervisor support on the relationship between work-related basic need satisfaction and Job burnout

Karamık, Cihan

Job burnout profoundly impacts both employee well-being and organizational effectiveness. This study explores the dynamic interplay among job-related basic need satisfaction, job burnout, Fear of Missing Out (FoMO), and Perceived Supervisor Support. Drawing from self-determination theory and social support literature, it posits that job related basic need fulfillment inversely correlates with job burnout, with FoMO and Perceived Supervisor Support mediating this relationship. 391 employees across diverse industries participated in this cross-sectional study, completing assessments on job-relat ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 48 Görüntülenme

Detaylı Arama

Filtreler

Koleksiyon [1]

İlgili Araştırmacılar [20]

Ambargo Durumu [1]

Tam Metin [1]

Eser Adı [20]

Yazar [Asıl] [20]

Yayın Tarihi [4]

Yazar Departmanı [20]

Yazar [KatkıdaBulunan] [20]

Yazar [KatkıdaBulunan] Kurum [20]

Esere Katkı Sağlayan [1]

Konu Başlıkları [Genel] [20]

Yayın Türü [Ortam] [1]

Dil [2]

Yayıncı [1]

Erişim Hakkı [1]

Yayın Turu [Akademik] [1]

Durak, Gülberk

Mumcu, Recep

Kaplan, Alper

Yanar, Banu

Seçilmiş, Nuri Tolga

Kulakoğlu, Nihan

Aslan, Pınar

İnceoğlu, Fatma Samime

Özpınar, Ece

Tatar, Yağmur

Gültekin, Burak Berk

Karamık, Cihan