Erişime Açık

The complex relationship between capitalism, medicine and the media: Function of corporate websites in the commodification of health

Yener, Özlem Sungur

Health communication has emerged as a significant instrument during the process of the commodification of the health care services under the influence of the neoliberal policies. In this process, the concepts of health and disease have been transformed into instruments that serve accumulation of capital and the communication channels also played a determining role in this transformation. Instruments of mass communication have been influential in the marketing of the health-care services and shaping the society’s perceptions related to health. Especially, the internet-based communication platfo ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 6 Görüntülenme

Erişime Açık

Online psychotherapy setting and Its reflections on Therapeutic relationshipduring Covid-19 pandemic

Özkan Ordulu, Nazlıcan

The purpose of this study was to explore how psychotherapy setting is affected by the mandatory conversion from face-to-face psychotherapy setting to online platforms due to COVID-19 pandemic restrictions, mainly with respect to the relationship between subjective perceptions and/or experiences regarding COVID-19 and therapeutic alliance for both psychotherapists and patients. A sample of 94 Turkish participants which consisted of 62 psychotherapy patients and 32 mental health professionals filled out the questionnaire whilst semi-structured interviews were done with nine psychotherapists and ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 51 Görüntülenme

Erişime Açık

Impact of supplier relations and market orientation on firm performance in Turkey

Bayraktar, Seda

Developing strong relations with suppliers and adopting a customer-oriented and competitor-oriented approach are important aspects of enhancing firm performance, aiming to gain an advantage in its industry both in market and operational aspects. In addition, having ross-functional sharing of information within the firm provides benefits to enhance the relationship between suppliers and the firm. This study aimed to research whether the positive effects of the strong supplier relations and market orientation as customer-oriented and competitor-oriented on firm performance such as market and ope ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 9 Görüntülenme

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Middle school students’ preferences about animated series

Yardımcı, Aysel

Animated series are among the productions that children prefer to watch the most on television. Today, many children's channels broadcast uninterruptedly. Animated series, which have both entertaining and educational functions, can also be watched through devices such as tablets and televisions thanks to the developing technology. Children prefer different animation series in terms of quality, content and perception according to their age groups. It is important to determine the preferences of children, especially older children, about animated series. Within the scope of this research, 132 mi ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 31 Görüntülenme

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A study on the effects of business incubators on entrepreneurs under the light of positive psychology

Tüzemen, Burçin

Business incubators support the development of start-up companies by offering a protective environment and various support services. Since the appearance of incubators, academic studies focused mostly on hard issues like their contribution to the financial success of start-up companies. Nevertheless, when it comes to soft issues, more needs to be studied, The purpose of this research is to help close some of the gaps in the literature by focusing on the contribution of business incubators to the well-being of entrepreneurs. For that purpose, the effects of incubator services on the psychologic ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 63 Görüntülenme

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From the quest for authenticity to advocacy: How do authentic brands create brand advocate consumers?

Tosun, Aslı

In a quest to investigate whether brands that position themselves as authentic create brand advocate consumers, the current study analyzes and collates the extant literature on brand authenticity through unfolding the relationship between brand authenticity and brand advocacy on the grounds of brand experience, actual self-image congruence, consumer involvement as well as the product category with an aim to explore whether brand authenticity positively influences brand advocacy behavior among consumers. The relationships are investigated through a comprehensive research model using two differe ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 65 Görüntülenme

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Consumer behavior in automotive industry in Turkey: research on shopping practices and buying behaviors of b and c segment automotive consumers

Gülsen, Deniz Gökçe

This dissertation hereby is aimed to analyze the buying behavior of automotive consumers in Turkey. There are 8 hypotheses but the main idea is to see whether B anc C segment consumers see buying a vehicle as an investment or not. The thesis contains three main parts; conceptual framework, research, and results. What these parts include is explained below. The conceptual framework contains three parts. The Concept of Consumer and Consumer Behavior part explains consumer behavior, types of buying behavior, consumer buying (decision process), and the factors affecting buying behavior. The Automo ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 59 Görüntülenme

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International gold prices, gold reserves of central banks and debt stocks relationship: Analysis among G8 countries

Canözkan, Ergün

Gold is a commodity that has been used to protect the wealth of not only people but also organizations and states from past to present. For this reason, countries prefer to keep some of their reserves as gold through their central banks. At the financial macroeconomic level, the primary goal of countries is to sustain a healthy economic growth. However, when the economies of developed countries are examined, especially when the economic growth rate of the G8 countries, which are called the strongest countries class, is examined, it is seen that the public debt ratio is very high, which inc ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 68 Görüntülenme

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The past and current state of geometric abstract art

Eroğlu, Osman Selçuk

Following an introduction to abstract art this thesis study focuses on the geometric abstract art which emerged with the onset of abstract art in three time periods. In the first section which encompasses a time frame of approximately forty five years between the onset of abstract art in the begining of the 20th century and the end of World War II it is discussed how artists like Kandinsky and Malevich made a difference by breaking off from the convention and thus contributed to the existence of the geometric abstract art. In the second section which covers a time frame between the emergence o ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 49 Görüntülenme

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The influence of website quality on customer purchase intentıon through the mediating role of E-satisfaction and flow experience

Turgut, Merve

To attract customers and ensure a competitive advantage in the e-commerce environment, it is crucial to identify which website attributes encourage customers to purchase by making them more satisfied and offering an online customer experience. Although various website attributes have been widely analysed in the literature based on traditional marketing theories, there are limited studies that have applied the holistic view to categorise these website attributes and online consumer experience regarding flow state. Inspired by the DeLone and Mclean IS model and flow theory, this study is the fir ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 24 Görüntülenme

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The philosophical position of Kant between neo-kantians and Heidegger kantian critique as protemetaphysica

Çılgın, Ozan

This study is based on a comparison of two interpretations which have been developed on Kant's philosophy. The first of these interpretations belongs to Heidegger and claims that Kant's philosophy is fundamentally an ontology, moreover a fundamental ontology based on the analysis of finite human whatness. He grounds this claim by arguing that Kantian criticism constitutes the subjectivity of the subject in a temporal context. Thus, the Kantian representation of the subjectivity of the subject emerges almost as an analytic of Dasein. The second interpretation belongs to the Marburg school of th ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 67 Görüntülenme

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Why have France, the USA and Russia failed to fight against terrorism in Africa ?

Daşıkan, Melek

In the 21st century, Islamic terrorism emerges as a very important security and stability threat for many countries all over the world. Jihadist terrorism which is a global terrorism targeting everyone who does not adopt the tendency of Islamic fundamentalism poses a very significant security threat not only for underdeveloped countries but also developed ones. Today, Africa is a continent where Islamic terrorism has been extending and causing many casualties. According to Global Terrorism Index, Burkina Faso has the GTI score of 8.564 and second on the list of Overall Terrorism Index Score. S ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 38 Görüntülenme

Detaylı Arama

Filtreler

Koleksiyon [1]

İlgili Araştırmacılar [20]

Ambargo Durumu [1]

Tam Metin [1]

Eser Adı [20]

Yazar [Asıl] [20]

Yayın Tarihi [4]

Yazar Departmanı [20]

Yazar [KatkıdaBulunan] [20]

Yazar [KatkıdaBulunan] Kurum [20]

Esere Katkı Sağlayan [1]

Konu Başlıkları [Genel] [20]

Yayın Türü [Ortam] [1]

Dil [1]

Yayıncı [1]

Erişim Hakkı [1]

Yayın Turu [Akademik] [1]

Yener, Özlem Sungur

Özkan Ordulu, Nazlıcan

Bayraktar, Seda

Yardımcı, Aysel

Tüzemen, Burçin

Tosun, Aslı

Gülsen, Deniz Gökçe

Canözkan, Ergün

Eroğlu, Osman Selçuk

Turgut, Merve

Çılgın, Ozan

Daşıkan, Melek