Erişime Açık

A lifetime dedicated to the republic: Hasene Ilgaz with works, activities, and thoughts

İnceoğlu, Fatma Samime

Undoubtedly, the circumstances and the period we are born into shape our biography. Therefore, biographical works do not only tell us the story of a life. They also tell the story of an era. There are such lives lived at turning points in history that tell us a lot about the period beyond being a biography. This study focuses on the Turkish female identity idealized by the founding elite of the Republic in the early Republican period through the life of Hasene Ilgaz, who lived in such a period and whose works and activities shed on light the period she lived in. These women’s identities, shape ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 87 Görüntülenme

Erişime Açık

Framing of the Annan Plan in print media: A comparative analysis

Kurbanzade, Volga

This dissertation presents a comparative analysis of headline articles, op-eds, and cartoons on the Annan Plan that appeared in Turkish Cypriot, Greek Cypriot, Turkish and Greek newspapers in the month preceding the twin referenda held on 24 April 2002. The dissertation provides a content analysis of 12 newspapers central to the issue: Afrika, Kıbrıs, Vatan, Charavgi, Fileleftheros, Cumhuriyet, Milliyet, Yeni Şafak, Rizospastis, Ta Nea and Kathimerini. The research primarily investigates the patterns of similarity and difference in the use of “win-win”, “win-lose”, “lose-lose”, “there is no al ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 122 Görüntülenme

Erişime Açık

Assessing media literacy: an analysis of university students

Özdinçler, Balkı

Media literacy refers to the ability to access, analyze, evaluate, and create messages in a wide variety of media modes and formats. Even though the media is so globalized and easily accessible, it is necessary to correctly perceive and read the messages, make sense of them, analyze, evaluate, criticize, etc. Before accessing media literacy equipment, the individual is only in a passive position in front of the messages presented by the media. However, with the media literacy equipment, individuals take an active position that evaluates questions, analyzes the media messages, and keeps a disti ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 66 Görüntülenme

Erişime Açık

The complex relationship between capitalism, medicine and the media: Function of corporate websites in the commodification of health

Yener, Özlem Sungur

Health communication has emerged as a significant instrument during the process of the commodification of the health care services under the influence of the neoliberal policies. In this process, the concepts of health and disease have been transformed into instruments that serve accumulation of capital and the communication channels also played a determining role in this transformation. Instruments of mass communication have been influential in the marketing of the health-care services and shaping the society’s perceptions related to health. Especially, the internet-based communication platfo ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 12 Görüntülenme

Erişime Açık

The impact of logistics activities on customer satisfaction from an e-commerce perspective

Sezgin, İrem Kumsal

In the digital era, the e-commerce industry is developing unexpectedly and has emerge as an integral phase of people's lives. It is now impossible to stay except e-commerce, as it gives comfort and will become embedded in our day by day routines.In the online shopping market, numerous components contribute to satisfying online shoppers, with logistics services playing a significant role in this regard. The purpose of this study is to demonstrate the impact of logistics activities from an e-commerce perspective on customer and satisfaction,and to uncover the relationship between them. A survey ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 58 Görüntülenme

Erişime Açık

Exhibition strategies of video works at Istanbul Biennials

Demirci, Öykü

The introduction of electronic image recording tools in the 1950s provided a unique structure that could affect the production processes of artists. At the beginning, video art was used by artists to criticize television and later on, artists developed new strategies using the possibilities of video from different disciplines and perspectives. Since 1960, artists have started to use video as a means of expression and video has spread rapidly. In Turkey, the spread of video art coincided with the 1990s, and the interest of artists in video art increased in the 2000s. The elements to be consider ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 72 Görüntülenme

Erişime Açık

Instrumental use of corporate social responsibility and capitalist activism

Öztürk, Elmas Sahra

This study highlights how the concept of “social responsibility” has been transformed into “corporate social responsibility” (CSR) which is detached from its both etymology and epistemology, and investigates how and in what ways the concept of “corporate social responsibility” in which the concept of “social responsibility” has been transformed as an invention of instrumental reason, is implemented by organizations for their own purposes to ensure their sustainability within the capitalist system. The objectives found out and identified in this study are examined under four headings; CSR for b ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 66 Görüntülenme

Erişime Açık

Consumer behavior in automotive industry in Turkey: research on shopping practices and buying behaviors of b and c segment automotive consumers

Gülsen, Deniz Gökçe

This dissertation hereby is aimed to analyze the buying behavior of automotive consumers in Turkey. There are 8 hypotheses but the main idea is to see whether B anc C segment consumers see buying a vehicle as an investment or not. The thesis contains three main parts; conceptual framework, research, and results. What these parts include is explained below. The conceptual framework contains three parts. The Concept of Consumer and Consumer Behavior part explains consumer behavior, types of buying behavior, consumer buying (decision process), and the factors affecting buying behavior. The Automo ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 63 Görüntülenme

Erişime Açık

Analysing the user experience of smart city mobility through applications in Istanbul

Anlıatamer, Feriha Öykü

In recent years, different ways have been sought to compete in the growing and changing production and consumption environment with technological developments. For this reason, the importance of experience and usage areas in design is increasing. One of the most widely used models in the world and in our country recently is the smart city, which aims to protect the environment and sustainable development. Smart city aims to use resources efficiently by saving time, energy and labour for limited world resources. Smart cities aim to provide the necessary high quality urban services by utilising ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 67 Görüntülenme

Erişime Açık

The images of women in fairy tales: An analysis of the djinn in the Nightingale’s eye by A.S. Byatt and the bloody chamber by Angela Carter

Ergin, Cansu

This dissertation examines A.S. Byatt's The Djinn in the Nightingale's Eye and Angela Carter's The Bloody Chamber and the discussion on the contemporary issues of women, a portrayal of gender in the media, and the political position of women. The study also examines the ways in which Byatt and Carter redefined prevailing traditional notions of femininity in their selected stories. In a male-dominated environment, females are presented as emotional, weak, followers, and submissive to males whereas males are presented as bold, strong, and rational beings. Reading both collections offers an inter ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 87 Görüntülenme

Erişime Açık

Contributions of organizations in Istanbul Unkapani to popular music between 1960-2000

Or, Bora

This study is important in terms of contextualizing the scattered dissident voices that have developed in the Turkish geography, regardless of genre, within a broad perspective. It offers an uncommon combination of texts on music, art, social sciences, etc. Most of the studies on music to date have not touched upon the Unkapanı record stores bazaar. In this study, Unkapanı İMÇ (Istanbul ManifaturacılarÇarşısı)'s organizations from its first establishment until the time it lost its popularity, communication tools such as radio, cinema, TV used in the spread of popular music, the formation of Un ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 74 Görüntülenme

Erişime Açık

Orientalism and nostalgia in british travel writing on the balkans

Talay, Haluk İhsan

The main purpose of this study is to examine the orientalist and nostalgic conditions as well as images reflected in British travel writers, specifically in Patrick Leigh Fermor’s travel trilogy consisting of A Time of Gifts (1977), Between the Woods and Water (1986) and A Broken Road: From the Iron Gates to Mount Athos (2013), and Georgina Harding’s In Another Europe: A Journey into Romania (1990). This work mainly utilizes theories regarding orientalism such as those of Edward Said, Andre Gingrich and Maria Todorova, in addition to Joep Leerssen’s theory of imagology and Svetlana Boym’s theo ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 120 Görüntülenme

Detaylı Arama

Filtreler

Koleksiyon [1]

İlgili Araştırmacılar [20]

Ambargo Durumu [1]

Tam Metin [1]

Eser Adı [20]

Yazar [Asıl] [20]

Yayın Tarihi [4]

Yazar Departmanı [20]

Yazar [KatkıdaBulunan] [20]

Yazar [KatkıdaBulunan] Kurum [20]

Esere Katkı Sağlayan [1]

Konu Başlıkları [Genel] [20]

Yayın Türü [Ortam] [1]

Dil [2]

Yayıncı [1]

Erişim Hakkı [1]

Yayın Turu [Akademik] [1]

İnceoğlu, Fatma Samime

Kurbanzade, Volga

Özdinçler, Balkı

Yener, Özlem Sungur

Sezgin, İrem Kumsal

Demirci, Öykü

Öztürk, Elmas Sahra

Gülsen, Deniz Gökçe

Anlıatamer, Feriha Öykü

Ergin, Cansu

Or, Bora

Talay, Haluk İhsan