Erişime Açık

Astrology marketing: Examining diverse factors affecting astrology related consumption

Serbes, Ecesu

This thesis explores the factors influencing expenditure on astrology-related products and services by examining the psychological, social, and demographic determinants of consumer behavior in this domain. The literature review defines astrology, traces its historical roots, and assesses its current popularity. The methodology outlines robust data collection, sampling strategies, and ethical considerations. The analysis reveals a positive correlation between individuals' extraversion and openness to new experiences and their financial commitment to astrology-related goods and services. Additio ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 104 Görüntülenme

Erişime Açık

The Quest of Women and revisionist mythmaking in muinar and the penelopiad: just voices or “just” voices?

Öner, Ayşe Ceren

The aim of the present study is to explore the emancipatory potential of revisionist mythmaking strategies employed in two contemporary novels, Margaret Atwood’s The Penelopiad (2005) and Latife Tekin’s Muinar (2006), through dialogic, intertextual, and deconstructive relations. Offering a comparative account by means of a three-fold theoretical basis between the two novels, this dissertation explores women’s paths to seek justice. Both novels portray rebellious women and give voice to their alternative stories. The analysis demonstrates that the retelling of mythic tales connects the past to ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 99 Görüntülenme

Erişime Açık

Comparative analysis of virtual games with video games: Preferences of players worldwide

Ahtaq, Salah Eddine

The emergence of virtual reality in recent years has primarily focused on user interfaces, visual simulation, and 3D graphics. However, the community's interest in virtual reality has shifted towards the gaming industry in order to reach a larger audience. This thesis aims to study the differences and similarities between virtual games and traditional video games in order to determine user preferences and opinions. Over 60 days (April 1st - May 31st, 2023), an online survey gathered 300 comprehensive responses, revealing substantial insights, and 4 interviews have been conducted with 4 volunte ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 80 Görüntülenme

Erişime Açık

The notion and use of space in the Küratöryel works of Başak Şenova

Saka, Gözde

In this study, the concept of spatial perception in curating and the stages of spatial usage from the preservation to the presentation of artworks throughout history are examined. In contemporary exhibitions, curators shape the viewers’ spatial perception to give meaning to the exhibitions. Since the beginning of the 2000s, curators have been more influential. The transformation of public exhibition spaces from “Natural Curiosity Cabinets” to salons, from salons to the white cube, and subsequently to open spaces has taken place from the 18th century to the present. Throughout the study, this t ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 60 Görüntülenme

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Impact of IFRS-16 lease standard on financial statements of transportation and storage companies: evidence from Bist

Abdullahi, Mukhtar Farah

The International Financial Reporting Standards (IFRS) have been implemented by firms around the globe to make financial information internationally consistent and comparable. The newly established international financial reporting standard (IFRS-16, "Leases") requires recognition of certain old off-balance-sheet assets and liabilities resulting from operating leases under the International Accounting Standard 17 (IAS 17). The objective of this research aims to employ financial statement items and ratios to investigate how the new leasing standard IFRS-16 affected financial statements followin ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 118 Görüntülenme

Erişime Açık

The effect of corporate social responsibility activities of container shipping companies on customer satisfaction and customer loyalty

Ardıç Saral, Gülşah

Corporate Social Responsibility (CSR) is increasingly gaining importance for businesses due to its multifaceted and mutually beneficial advantages it offers to society, the environment, and other stakeholders. In addition to the benefits it provides to stakeholders, businesses contribute to competitive advantage, corporate reputation, customer satisfaction, and loyalty through the activities implemented within the framework of CSR, consequently enhancing company productivity and profitability. In other words, CSR is not only perceived as an ethical responsibility but also as a strategic advant ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 10 Görüntülenme

Erişime Açık

A study on the effects of business incubators on entrepreneurs under the light of positive psychology

Tüzemen, Burçin

Business incubators support the development of start-up companies by offering a protective environment and various support services. Since the appearance of incubators, academic studies focused mostly on hard issues like their contribution to the financial success of start-up companies. Nevertheless, when it comes to soft issues, more needs to be studied, The purpose of this research is to help close some of the gaps in the literature by focusing on the contribution of business incubators to the well-being of entrepreneurs. For that purpose, the effects of incubator services on the psychologic ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 70 Görüntülenme

Erişime Açık

The mediating role of organizational cynicism perceived by employees on the effect of applied managerial power sources on the intention to quit

Alıcı, Özlem

In this study, it was tried to determine the mediating role of organizational cynicism perceptions of employees in the effect of managerial power sources applied by five-star hotel management managers on their intention to leave. The research universe of the study is the five-star hotel businesses in Istanbul. The sample of the research consists of 272 hotel employees determined by random sampling method among the employees in these enterprises, and the survey method was used in the research. Data were collected by face-to- face and online survey method. The data obtained as a result of the re ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 92 Görüntülenme

Erişime Açık

The mediating role of self-objectification, self-disgust, and selfcompassion in the relationship between sexual objectification and dissociation

Işık, Aysu

In interpersonal interactions, women can be subjected to sexual objectification, discrimination, and sexual, verbal, or physical harassment. Sexual objectification experiences in everyday life have a hidden trauma function even though there is no overt trauma present. As women frequently encounter such experiences, psychological well-being is negatively affected, and some effects of trauma, such as dissociative experiences, are regularly observed. The purpose of this study was to examine the mediating roles of adult women’s experiences of self-objectification, self-disgust, and self-compassion ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 47 Görüntülenme

Erişime Açık

Factors that affect the intention to use e-learning sites: A study from the perspective of technology acceptance model

Tuna, Gözde

The internet is a major technological development changing our life. This study investigates students' intents to use of electronic learning (e-learning) platforms using Technology Acceptance Model, known as TAM. Our model consists seven variables mainly, technology related variables, instructor related factors, course related factors, perceived usefulness, known as PU, perceived ease of use, known as PEOU, enjoyment and intention to use. Data have been gathered through google forms. Likert type questionnaire and applied 209 adult students who are older than 20. Results shown that instructor a ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 65 Görüntülenme

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Art and methodology of sculptor Füsun Onur in contemporary Turkish art

Burcu Efsun, Topaloğlu Marlalı

This paper aims to explore the artistic career of Füsun Onur, a pioneer of Contemporary Turkish Art. Despite her recognition especially within the Turkish art scene, there has been no comprehensive academic study about Füsun Onur. This study seeks to fill this gap by analyzing the development and significance of Onur’s art within the contexts of her life, historical conditions and artistic movements, exploring her contributions to Turkish contemporary art through her innovative use of materials and techniques. Onur’s artistic journey is examined chronologically. Various experimental stages she ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 12 Görüntülenme

Erişime Açık

Securitization of climate change induced migration: analysis of the European Union discourses and policies

Saygı, Dilek

Migration has always been a way for people to reach a better life and a strategy to adapt to changing conditions. Since the early 1000s, climate-related environmental changes have begun to directly impact communities whose way of life is dependent on nature and local resources. Owing to climate change, which is mostly a result of human activity, and the devastating environmental changes it has created, people have begun to relocate voluntarily or forcefully, to abandon their homelands, and these migrations within the country or across borders are now evident. The International Organization for ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 81 Görüntülenme

Detaylı Arama

Filtreler

Koleksiyon [1]

İlgili Araştırmacılar [20]

Ambargo Durumu [1]

Tam Metin [1]

Eser Adı [20]

Yazar [Asıl] [20]

Yayın Tarihi [4]

Yazar Departmanı [20]

Yazar [KatkıdaBulunan] [20]

Yazar [KatkıdaBulunan] Kurum [20]

Esere Katkı Sağlayan [1]

Konu Başlıkları [Genel] [20]

Yayın Türü [Ortam] [1]

Dil [2]

Yayıncı [1]

Erişim Hakkı [1]

Yayın Turu [Akademik] [1]

Serbes, Ecesu

Öner, Ayşe Ceren

Ahtaq, Salah Eddine

Saka, Gözde

Abdullahi, Mukhtar Farah

Ardıç Saral, Gülşah

Tüzemen, Burçin

Alıcı, Özlem

Işık, Aysu

Tuna, Gözde

Burcu Efsun, Topaloğlu Marlalı

Saygı, Dilek