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Erişime Açık

Astrology marketing: Examining diverse factors affecting astrology related consumption

Serbes, Ecesu

This thesis explores the factors influencing expenditure on astrology-related products and services by examining the psychological, social, and demographic determinants of consumer behavior in this domain. The literature review defines astrology, traces its historical roots, and assesses its current popularity. The methodology outlines robust data collection, sampling strategies, and ethical considerations. The analysis reveals a positive correlation between individuals' extraversion and openness to new experiences and their financial commitment to astrology-related goods and services. Additio ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 9 Görüntülenme
Erişime Açık

Urban collective memory inside and outside social media: The case of Izmit historical Tekel building

Kuk, Şebnem

This research examines the relationship between the demolition of the Izmit Historical Tekel Building Wall, located in the center of Izmit and demolished on April 3, 2021, and its relationship with collective memory. The aim of the research is to understand how the Izmit Historical Tekel Building Wall has a place in online and offline collective memory, how the recent demolition of the wall is perceived by the residents of that neighborhood, and how it makes them feel. Within the scope of this purpose, the research will analyze how this demolition is received in the reader’s comments on the ne ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 9 Görüntülenme
Erişime Açık

The drama triangle in Tess of the D’urbervilles by Thomas Hardy and the Bluest Eye by Toni Morrison

Nazlı, Pınar

The drama triangle, a modern concept of psychology that involves three roles, the victim, the rescuer and the persecutor, occurs in many dysfunctional relations. This study aims to analyze how the drama triangle reveals itself in the selected novels and its main reason, which is a system of power dynamics that labels one as “the superior” and the other one as “the inferior.” The power dynamics and the drama triangle in Tess of the d’Urbervilles by Thomas Hardy and The Bluest Eye by Toni Morrison will be explained and evaluated through Feminist, Marxist and postcolonial theories. In fact, these ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 7 Görüntülenme
Erişime Açık

The images of women in fairy tales: An analysis of the djinn in the Nightingale’s eye by A.S. Byatt and the bloody chamber by Angela Carter

Ergin, Cansu

This dissertation examines A.S. Byatt's The Djinn in the Nightingale's Eye and Angela Carter's The Bloody Chamber and the discussion on the contemporary issues of women, a portrayal of gender in the media, and the political position of women. The study also examines the ways in which Byatt and Carter redefined prevailing traditional notions of femininity in their selected stories. In a male-dominated environment, females are presented as emotional, weak, followers, and submissive to males whereas males are presented as bold, strong, and rational beings. Reading both collections offers an inter ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 24 Görüntülenme
Erişime Açık

The meaning of ideology: a comparative analysis of George Orwell’s Animal Farm and Yaşar Kemal’s The Sultan of the Elephants and Red Bearded Lame Ant

Özpınar, Ece

In this work, the novels Animal Farm by George Orwell and The Sultan of the Elephants and Red Bearded Lame Ant by Yaşar Kemal are analysed comparatively through the Marxist literary theory benefiting from Georg Lukács, Terry Eagleton and Lucien Goldmann. This study examines how Orwell and Kemal from different geographies, nationalities and traditions have been influenced by the Marxist literary tradition. The figures in the two novels are compared according to their characteristics/profile, the changes they have gone through, and the protagonists’ endings in their own story. The features of th ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 13 Görüntülenme
Erişime Açık

Increasing importance of global value chain Turkey's foreign trade comparative analysis

Akmanlar, Nur

The global value chain has increased its importance with the spread of foreign trade between countries. As a result of this situation, it has provided serious economic returns to the countries. Countries that use the global value chain effectively have become rich in this process. In this study, the comparison of foreign trade between BRIC countries and Turkey has been examined through Grubel Lloyd index. Through this Grubel Lloyd index, the economic effects of the global value chain on the Turkish economy and BRIC countries are detailed. The increasing importance of global value chain, which ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 7 Görüntülenme
Erişime Açık

The mediating role of psychological capital in the relationship between agile leadership and employee intrapreneurship: An empirical study in Turkey

Nurdağ, Veysel Karani

This research aims to undertake an extensive investigation into the correlation among agile leadership, employee intrapreneurship, and psychological capital. By examining the impact of psychological capital on employee intrapreneurship, this study seeks to make a valuable contribution to the academic literature.While there is an increasing interest in the concepts of agile leadership and employee intrapreneurship, there is a lack of comprehensive research exploring their relationship with psychological capital. The suggested study will employ an interdisciplinary approach, combining the pertin ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 13 Görüntülenme
Erişime Açık

Large-scale forecasting of large fluctuations using wavelet coherence and multifractal behavior and developing wavelet coherence for multiple time series

Oygur, Tunç

Shocks, jumps, booms, and busts are typical large fluctuation markers that appear in crisis. Identifying financial crises and estimating leading indicators with strong relations during crisis periods have an essential role in the literature. This thesis examines the dynamic co-movements of leading indicators' multifractal features to identify financial crises due to large fluctuations. The detected dynamic relationships predict leading indicators with scale-by-scale analysis and make large-scale predictions better than challenger models. As a natural result of these studies, the n-dimensional ...Daha fazlası

Preprint 2022 Yeditepe University Academic and Open Access Information System 31 Görüntülenme
Erişime Açık

Portre resminde i̇mgenin varoluşu

Özkan, Hatice

Portre, insanın resmedilmesi anlamını taşısa da bir bakıma sanatçının da resmedilmesi manasını taşımaktadır. Karşılıklı etkileşime dayalı bir dinamik oluşturan portre resminde sanatçının üzerinde yoğunlaştığı imgeler onun şahsi tecrübelerine dayandığı gibi evriminin bir parçasını da oluşturmaktadır. Sadece malzemeye ve ölçüye dayalı bir yaratımın portre için açıklayıcı olmadığı gibi yapılan işin çok küçük bir kısmını tanımlaması sebebiyle eksik ya da zayıftır. Sanatçının duyguları, hisleri sanata dair tutumları diğer bir deyişle özne olma halleri portre için belirleyicidir. Sanatçı bakışı ile ...Daha fazlası

Preprint 2023 Yeditepe Üniversitesi Akademik ve Açık Erişim Bilgi Sistemi 19 Görüntülenme
Erişime Açık

Birinci Türk Coğrafya Kongresi’nde müfredat ve terim çalışmaları

Özkaya, Ahmet

Birinci Coğrafya Kongresi, 6-21 Haziran tarihleri arasında Ankara Üniversitesi Dil ve Tarih-Coğrafya Fakültesi’nde, Hasan Âli Yücel’in büyük gayretleriyle toplanarak coğrafyanın ana sorunlarını ele almıştır. Kurulan üç komisyon sayesinde belirlenen meseleler önce saptanmış ve ardından müzakere edilerek bir sonuca bağlanmıştır. Kongre, yapıldığı tarihten itibaren çeşitli tenkitlere konu olsa da yoğun tartışmalar, özellikle 7 coğrafi bölge hakkında eleştiriler 2000 yılı sonrası yaşanmıştır. 7 coğrafi bölge ile ilgili Türkiye Coğrafyası Komisyonu dışında Program ve Ders Komisyonu ve Terim Komisyo ...Daha fazlası

Preprint 2023 Yeditepe Üniversitesi Akademik ve Açık Erişim Bilgi Sistemi 17 Görüntülenme
Erişime Açık

Weaponizing energy: Anthropological approach to future of war

Yanar, Banu

This thesis intends to offer an explanation to the evolution of war along technological developments mainly focusing in laser systems. The anthropological discussion of the study is based on Actor-Network Theory revealing the interaction among human and nonhuman participants of war network. Laser weapon systems are explained supported by the literature search, fieldwork, and interviews. The study seeks to demonstrate an alternative future perception of war with the integration of laser systems. The redefined character of war can be described as laser-integrated flexible network with human act ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 38 Görüntülenme
Erişime Açık

A review on currency shocks and inflation volatility: Evidence from a DCC-GARCH model

Akça, Melike

In the present research, the relationship among the exchange rate and inflation in Turkey was investigated by considering the monthly dataset among 1990:1-2022:4 years. The consumer price index, producer price index, industrial production index, nominal exchange rate, and money supply are used as variables to represent inflation. Impulse-Response analyzes were used to find the short-term effects of the variables, decomposition of variance analysis for the causes of the changes in the variances of the variables, and the medium and long-term relationships of the variables in pairs were determine ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 12 Görüntülenme
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