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Collective memory and journalism in the context of femicide

Preprint | 2023 | Yeditepe University Academic and Open Access Information System

This study examines the news production processes about femicide, a universal problem, in the Turkish press within the context of collective memory. The relationship between memory and the news media is explained by associating it with Alison Landsberg's (2004) concept of prosthetic memory. In addition, to better analyze how collective memory is (re)produced through news about femicide, which is the main subject of the study, feminist movements and women's ideas and activities about the issue from the past to the present in the world and Turkey are discussed. The in-depth interview method, which is one of the qualitative research me . . .thods, has been used in the study. Female journalists working in different news media outlets were included as participants in the research and were asked questions about the relationship between news production processes, femicide, and collective memory Daha fazlası Daha az

A study of the strategies used by companies creating a distinctive brand image through the use of strategic terminology in product and service naming for differentiation and image building

Preprint | 2023 | Yeditepe University Academic and Open Access Information System

The use of strategic terminology in product and service naming is crucial for creating a distinctive brand image that sets companies apart from competitors. While brand naming is often prioritized, the importance of consistent terminology for product features and names is often overlooked. This study examines the strategies used by successful companies to develop a comprehensive approach to branding that includes a unique and consistent terminology for the brand, product, and product features. The thesis includes semi structured in-depth interviews with executives from Microsoft, Facebook, Sony, and Sisecam to explore the strategy o . . .f terminology management, the terminology creation process, and the internationalization and localization steps taken by these companies. The interviews highlight the importance of understanding the target audience and considering the internationalization and localization of terminology. Drawing on a literature review and case studies from a variety of industries, including technology, fashion, and food and beverage, this thesis provides evidence that companies use different terminologies for the same products of Technologies. The literature review reveals that the development of strategic terminology requires a deep understanding of the target audience, as well as the brand's values and personality. This study also provides evidence that companies show extensive care in naming their technologies, products, and services, and keep it in line with their brand image. The process of creating unique product terminology starts with the research and development stage, and the stakeholders involved in this process vary from in every company where marketing, localization, content teams, engineering, and research and development teams can be involved in the process. Overall, this thesis contributes to the existing body of knowledge on branding by highlighting the importance of a comprehensive approach to branding that includes a unique and consistent terminology for the brand, product, and product features. The interviews with industry executives provide valuable insights and practical recommendations for companies seeking to develop a distinctive brand identity through the use of strategic product and service terminology Daha fazlası Daha az

Exhibition strategies of video works at Istanbul Biennials

Preprint | 2023 | Yeditepe University Academic and Open Access Information System

The introduction of electronic image recording tools in the 1950s provided a unique structure that could affect the production processes of artists. At the beginning, video art was used by artists to criticize television and later on, artists developed new strategies using the possibilities of video from different disciplines and perspectives. Since 1960, artists have started to use video as a means of expression and video has spread rapidly. In Turkey, the spread of video art coincided with the 1990s, and the interest of artists in video art increased in the 2000s. The elements to be considered in the exhibition of video art differ . . .ed from the exhibition of traditional artworks due to nature of the video. In this respect, in addition to formal concerns, hardware and technical possibilities were decisive, especially until the introduction of the first digital cameras in the mid-1990s. The use of display devices in displaying video art depends on the conceptual and formal relationship with the tool used in the demonstration. The unique space and image relations of the video have transformed the normative viewing conditions in the modernist white cube gallery space. Consequently, art institutions have started to create special spaces, which will be known as the black cube in the future. In this context, within the scope of the study, starting from the origins of video art and after the use of video as an artistic expression have been revealed in order to provide a basis for the interpretation of the approaches used in displaying video art in the editions held until the 17th Istanbul Biennial; the development of video art in the historical process in the world and in Turkey will be examined and the determining factors in the exhibition of video art are discussed. In the last part of the study, video works in the biennials will be detected and the approaches used in the exhibition were presented Daha fazlası Daha az

The relationship between management and information systems students’ e-learning styles and attitudes towards e-learning in Turkey during Covid-19 pandemic

Preprint | 2023 | Yeditepe University Academic and Open Access Information System

This research aims to investigate the relationship between e-learning styles and attitudes towards e-learning of Management Information Systems students who have experienced e-learning during Covid-19 pandemic and the change in terms of gender and grade level. This study was conducted with 114 participants. Two instruments were used. The results showed that audio-visual learning style is the learning style that the participants have the most. The higher e-learning predisposition scores means the participants have positive attitudes to use e-learning. The lower e-learning predisposition scores means the participants have negative att . . .itudes to use e-learning. On the other hand, e-learning avoidance scores were calculated with reverse matter method. The answers of the participants to e-learning avoidance items were calculated with their reverse value. The higher e-learning avoidance score means the participants have positive attitudes to e-learning. The lower e-learning avoidance score means the participants are likely to avoid e-learning. Independent learning style has positive and meaningful correlation with e-learning predisposition and e-learning avoidance. Audio-visual learning style has positive and meaningful correlation with e-learning predisposition and e-learning avoidance. Verbal learning style has positive and meaningful correlation with e-learning predisposition. The results presented that there is a statistically significant difference between male and female participants in terms of e-learning avoidance. On the other hand, in terms of elearning predisposition and e-learning avoidance there are statistically significant differences between grade levels. Moreover, it was obtained that there is statistically significant difference between male and female participants in terms of independent learning, active learning, and verbal learning. As a result of the tests, statistically significant difference was found between grade levels in terms of independent learning, social learning, active learning, logical learning, audio-visual learning, verbal learning and intuitive learning Daha fazlası Daha az

Halka kapalı anonim ortaklıkta azınlığın ve tek pay sahibinin genel kurulu toplantıya çağrısı

Preprint | 2023 | Yeditepe Üniversitesi Akademik ve Açık Erişim Bilgi Sistemi

Yürürlükte bulunan 6102 sayılı Türk Ticaret Kanunu ve ikincil mevzuatta yer alan düzenlemeler doğrultusunda, uygulamada sermaye ortaklıkları arasında en çok tercih edilen ortaklık türü halka kapalı anonim ortaklıktır. Genel kurul ise pay sahiplerinin ortaklığın işleyişi hakkında toplantılara kendilerinin veya temsilcilerinin aracılığı ile katıldığı, oy kullanarak karar aldığı, pay sahipliği haklarını kullandığı ve bilgi edindiği anonim ortaklığın iki zorunlu organından bir tanesidir. Bu doğrultuda Tezimizde, öncelikle genel kurul üzerinde durularak, organ niteliği ve yönetim kurulu ile arasındaki ilişkiye, genel kurul kararının tanı . . .mına ve hukuki niteliğine değinilmiş; genel kurul toplantılarının sınıflandırmaları ve genel kurul toplantılarında çağrı ve çağrıda bulunmaya yetkililer irdelenmiştir. Akabinde 6762 sayılı eski Türk Ticaret Kanunu döneminde bulunmayan ancak yürürlükte bulunan 6102 sayılı Türk Ticaret Kanunu ile tek pay sahibine ilk kez tanınmış olan genel kurulu çağrı yetkisi, bu yetkinin tanınmasının neden ve sonuçları ile tek pay sahibinin çağrı yetkisini kullanmasının maddi ve şekli koşulları ele alınmış ve tek ortaklı anonim şirketler bakımından bu yetkinin uygulanabilirliği değerlendirilmiştir. Son olarak ise genel kurulu toplantıya çağrıya yetkili olanlardan bir diğeri olan azınlığın genel kurulu toplantıya çağrı yetkisi üzerinde durulmuş, azınlık kavramı incelenmiş, azınlığın genel kurulu toplantıya çağrı prosedürü ayrıntılı olarak incelenmiştir Daha fazlası Daha az

Status of Ilkhan in the socio-political organization of the Qashqai Tribe

Preprint | 2023 | Yeditepe University Academic and Open Access Information System

This anthropological research is related to the Qashqai tribe, which lives in southwestern Iran, and apart from the urban and rural population, it has nearly 96,500 nomadic people. This research answers the question, could the Qashqais have the same solidarity, authority, and integrity without an Ilkhan from the Shahilu family? My claim is based on the fact that the main factor of Qashqai solidarity and empowerment in southern Iran, where the majority of the population is Tajik and non-Turkish, was the Ilkhans from the Shahilu family. And with the leadership of the Shahilu family, the Qashqais could achieve such solidarity and power . . .. The method used in this research is the literature review. The sources used in this research are mostly books, articles, and theses written in Turkish, Persian, and English in the 20th century. To answer the question, I examined the socio-political organization of the tribe. I focused on the role of the Ilkhan and sub-tribal units. My main aim was to show the status and function of Ilkhans, who belonged to the Shahilu family, in forging and keeping tribal unity. And finally, according to the result of this research, such as; The role of the Shahilu family in the formation and gaining the power of the tribe, the vital status of the Shahilu family and the Ilkhans from this family among the Qashqais, the importance of the cultural system of the tribe for the Ilkhan and the efforts to preserve and strengthen it, and the role of the Ilkhan in confirmation the Kelanters of clans, settlement of clans disputes and planning for pastoral migration, etc. There is a positive answer to my question in the literature about the Qashqai tribe Daha fazlası Daha az

The search for identity in Hanif Kureishi’s the Buddha of Suburbia, the black album and Zadie Smith’s white teeth

Preprint | 2023 | Yeditepe University Academic and Open Access Information System

Hanif Kureishi and Zadie Smith engage in a critical examination of the established conceptualizations of identity, challenging their rigidity and highlighting the inherent unstable nature of identity. The objective of this thesis is to examine the the way in which Hanif Kureishi and Zadie Smith challenge the perceived stability of race, identity, and ethnicity within the dynamic cultural and societal landscape of post-war London. By drawing upon Homi K. Bhabha's theoretical concepts of hybridity, ambivalence, and the third space, both authors destabilize traditional dichotomies and offer critical perspectives on the highly diverse n . . .ature of London's metropolis. Kureishi and Smith, in their respective literary works, craft characters whose identities exhibit a dynamic and hybrid nature, characterized by a perpetual state of openness to transformation. In alternative terms, the characters within the narrative contest fundamental conceptions regarding identity and instead portray fluid and evolving manifestations. Upon conducting an analysis of the three aforementioned novels, it becomes evident that Kureishi and Smith share a perspective that regards identity as a dynamic and precarious construct within the context of an increasingly interconnected and globalized society Daha fazlası Daha az

An investigation of the relationship between health care expenditures and economic growth

Preprint | 2023 | Yeditepe University Academic and Open Access Information System

In the 1960s, endogenous growth theories revealed that human capital accumulation is at least as important as physical capital accumulation on economic growth. Then, it was focused on how to increase the accumulation of human capital, and it was determined that the two main components were primarily education and then health. There are many studies in the literature on the relationship between economic growth and health expenditures. In the studies on the relationship between health expenditures and economic growth, although it has been observed that health expenditures generally increase economic growth, there are also studies that . . . do not affect economic growth or decrease economic growth. In this study, the relationship between health expenditures and economic growth has been examined for OECD countries with five different methods: panel data analysis, structural break panel data analysis, panel causality test, dynamic panel data analysis and non-linear panel data analysis. In these methods, firstly, the relationship between economic growth and health expenditures was examined. Then, the other generally accepted components of economic growth in the literature, such as capital accumulation, total factor productivity and the democracy index, whose effects on economic growth are discussed, were included in the model and the effect of health expenditures on economic growth was determined Daha fazlası Daha az

20. Yüzyıl resim sanatında bilim odağında rastlantı

Preprint | 2023 | Yeditepe Üniversitesi Akademik ve Açık Erişim Bilgi Sistemi

20. yy da plastik sanatlarda, rastlantı faktörünün kullanımının önemli bir yeri vardır. Dünya savaşlarından sonra, belirsizlik düşüncesinin sebep olduğu ruhsal çöküntü ile, sanatçılar anlam arayışına girmişlerdir. Geleneksel sanat kurallarını reddeden Dada sanatçıları, rastlantısal ve deneysel eserler üretmeye başlamışlardır. Modernizm ile birlikte sanatçılar, özgür fırça darbeleri ile kalıplardan uzaklaşmış, sanat eserlerinde hazır nesne kullanımı ortaya çıkmış ve çeşitli buluntu nesneleri bir araya getirerek özgün eserler üretmişlerdir. Bilimdeki gelişmelerin de etkisi ile rastlantı faktörünün kullanımı Çağdaş sanatın ortaya çıkma . . .sına vesile olmuştur. Bu makalede, bilim ve sanat arasındaki ilişkiler rastlantı bağlamında araştırılarak, rastlantı faktörünü eserlerinde kullanan sanatçılardan örnekler verilmiştir Daha fazlası Daha az

20. Yüzyıl Sürrealizm ve soyut ekspresyoniz sanat akımlarında otomatizmin gelişimi

Preprint | 2023 | Yeditepe Üniversitesi Akademik ve Açık Erişim Bilgi Sistemi

“20. Yüzyıl Sürrealizm ve Soyut Ekspresyonizm Sanat Akımlarında Otomatizmin Gelişimi” konulu tez başlığında; yirminci yüzyılda yaşanan savaşların ve sanayi devrimlerinin, insan psikolojisine olan etkileri ve bu etkilerin dışavurum süreci araştırılmaktadır. Araştırma konusunun ruh bilimsel bir özü barındırması nedeniyle psikanalist tekniklerden yararlanılarak özünde soyut olan bir kavram, eserler üzerinden somutlaştırılmıştır. Sanatçılar, psişik bir kavram olan otomatizma sayesinde bilinç altını serbest çağrışım öncülüğünde açığa çıkarmışlarıdır. Sürrealizm ve Soyut Ekspresyonizm akımına mensup bazı sanatçılar, hiçbir kurala ve ilkey . . .e bağlı kalmadan, zihnin denetiminden kurtularak; bilinçsizlik, tahmin edilemezlik, doğaçlama, şans eseri ve özdevinim faaliyetleri olarak tanımlayabileceğimiz otomatizm anlayışını benimsemişlerdir. Sanatın tamamen bireyselleşmesini sağlayan bu anlayışa dayanarak geliştirdikleri yöntemlerin temelinde yatan felsefe vurgulanarak gösterilmiştir. Bu yöntemler bilinç düzeyinden, bilinçaltına giden yolda bir anahtardır. Katarsis olarak ifade edilen bu yolculuk esnasında her sanatçı kendi yöntem ve tekniklerini geliştirdiğinden, tez içerisinde sadece belli başlı tekniklerin uygulanış biçimlerine betimleyici bir anlatımla yer verilmiştir. Bu bağlamda kendi akımı içinde dahil, biçimsel olarak hiçbir ortak noktası olmayan bu eserler, felsefi açıdan ortak bir duruş sergileyerek sanatı bağımsızlaştırmaları yönüyle sanat tarihinde büyük bir öneme sahiptir Daha fazlası Daha az

Value segmentation of remotely acquired customers in banking: a model-based approach

Preprint | 2023 | Yeditepe University Academic and Open Access Information System

Innovations in information technologies lead to significant changes in the banking sector. While consumers' adaptation to digital services is accelerating, there are developments in the areas of customer experience and expectations. The integration of banks with high technology to meet customer expectations ensures that new products and services are emerging in the digital banking. Remote customer acquisition has become one of the most important developments in digital banking, enabling banks to acquire new customers by overcoming geographical restrictions and without any physical interaction. The possibility that digital channels w . . .ill be the most important customer acquisition channels for banks soon makes remotely acquired customers have a strategic importance for banks. It is important for banks to get to know these customers better acquired through digital channels without any physical interaction. Efforts to bring these customers to a value segment that will create more value for the bank are increasing significantly. In this study, it has been tried to emphasize the strategic importance of remote customer acquisition and online account opening process within the scope of digital transformation in the banking sector. Using data obtained from a private bank operating in Turkey, various machine learning models were applied to estimate the value segment of customers opening remote accounts and the results of the models were compared. Random Forest was the best performing machine learning model, which predicted customers' value segment with 76% accuracy Daha fazlası Daha az

Women’s confinement and struggle against the patriarchal family structure: a feminist analysis of selected women’s writing in the light of Kate Millett’s concept of sexual politics

Preprint | 2023 | Yeditepe University Academic and Open Access Information System

The aim of this thesis is to analyze the main female characters in two short stories and a novel written in three different periods, using the conceptual analysis framework that Kate Millett puts forward in her 1970 work Sexual Politics. In her book Sexual Politics, Millett formulated two important concepts as “sexual politics” and “sexual revolution” and focused on how the family institution and genders were handled in literary works. The most important contribution of her work and the reason why it is one of the founding texts of the second wave feminist movement is that she sees the abolition of the traditional family structure a . . .s the basic prerequisite for a real sexual revolution. Millett saw the patriarchal social structure as the biggest obstacle to the emancipation of women. In this direction, the present work discusses stories of women who belong to the middle class and try to fulfill their roles as wives and mothers congruously in the traditional family lives of their historical periods, but lose their harmonious existence as soon as they feel that they are confined to this family structure. Studies to be considered are Charlotte Perkins Gilman's short story "The Yellow Wallpaper" (1892), Doris Lessing's story "To Room Nineteen" (1963), and Margaret Atwood's novel "The Blind Assassin" (2000) Daha fazlası Daha az

6698 sayılı Kişisel Verilerin Korunması Kanunu kapsamında yükümlülüklerimiz ve çerez politikamız hakkında bilgi sahibi olmak için alttaki bağlantıyı kullanabilirsiniz.

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