Erişime Açık

Feeling at home: Qualified Turkish immigrants work in the subcontractor company in Athens

Yeni, Merve

The migration of young and qualified individuals abroad is a subject being discussed in the literature. Migration in Türkiye has also increased significantly due to social, economic, and political factors. For this reason, individuals have started to migrate to Europe, the USA, and Canada through student, work, and refugee ways. Since the target of most individuals regarding external migration is developed countries, migration to developed countries has also been focused on in the literature. However, the migration of skilled individuals is a topic that has received little focus within the fra ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 90 Görüntülenme

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The art of deception: An analysis of social engineering tactics in financial fraud

Engin, Nida

Social engineering is a deceptive tactic used by fraudsters to manipulate individuals into divulging sensitive information or performing actions that are against their best interests. It involves exploiting human psychology and emotions to gain trust and access to confidential information, systems or assets. This paper discusses the different types of social engineering techniques used in fraud, including phishing, pretexting, baiting, and so on. It also examines the impact of social engineering on individuals and the measures that can be taken to prevent or mitigate its effects. By understand ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 43 Görüntülenme

Erişime Açık

The impact of talent management practices on organizational commitment

Aydın, Tuğba

The research addresses the necessity for organizations to effectively manage their human resources in light of changing workforce expectations, a competitive job market, and technological advancements. In this context, it emphasizes the need for employers and managers to focus on strategically identifying, developing, sustaining, and directing their employees’ talents. The primary aim of the thesis is to thoroughly examine and understand the impact of talent management practices on organizational commitment. The study aims to establish a scientific foundation for the impact of talent managemen ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 28 Görüntülenme

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Effect of working capital management and solvency on profitability: Case of bist basic metal sector companies

Demir, Arda Eren

In this research, effect of WCM (known for optimization of liquidity and efficiency) and solvency on profitability has been analyzed for basic metal sector companies listed in BİST in 2018-2022. This research also includes comparison of financial ratios of companies that had initial public offering in 2022 and companies that had initial public offering before 2022. Research findings show that working capital management has positive effect on profitability, as liquidity has effect on all of the studied profitability ratios. Solvency also has positive effect on profitability, as solvency has pos ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 48 Görüntülenme

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The complex relationship between capitalism, medicine and the media: Function of corporate websites in the commodification of health

Yener, Özlem Sungur

Health communication has emerged as a significant instrument during the process of the commodification of the health care services under the influence of the neoliberal policies. In this process, the concepts of health and disease have been transformed into instruments that serve accumulation of capital and the communication channels also played a determining role in this transformation. Instruments of mass communication have been influential in the marketing of the health-care services and shaping the society’s perceptions related to health. Especially, the internet-based communication platfo ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 17 Görüntülenme

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Effect of artificial intelligence in social media content creation

Zapen, Sufian Bassam Mohammad

The main purpose of this thesis is to develop a deeper understanding and to gain deeper knowledge about the role of artificial intelligence in social media content creation. In order to make it precise, we have formulated two underlying questions: How much creativity does artificial intelligence really possess? And what is the role of artificial intelligence in content creation? For these questions we have chosen online questionnaire for data collection. Data were gathered from respondents from different countries between November 9, 2022, and October 3, 2023. We have used descriptive and infe ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 29 Görüntülenme

Erişime Açık

Grafik tasarımın yeni medya teknolojilerindeki geleceği: İnternet üzerinden yayın yapan talebe bağlı video platformlarında afiş ve thumbnail kullanımının dinamik izleme alışkanlıklarına bağlı değişimi

Kızıltaş, Emek

Dinamik bir iletişim bilimi olan grafik tasarım, günün şartları ve ihtiyaçlarına göre şekillenebilen, esneyebilen ve farklı yaklaşımlarla çözüm üretebilen bir disiplin olmayı sürdürmektedir. Gelecekte de varlığını sürdüreceği ön görülmekte olan grafik tasarımın, gelişen teknolojiler ve yeni medya alanındaki ihtiyaçlara büyük oranda cevap vermesi gerekliliği tüm dünyada kabul görmektedir. Dijital yayın platformlarının izleme alışkanlıklarına doğrudan etkisi, izleme etkinliğinin giderek bireyselleşmesine ve farklı pazarlama stratejilerinin gelişmesine neden olmaktadır. Tezde SVOD hizmeti sunan y ...Daha fazlası

Preprint 2024 Yeditepe Üniversitesi Akademik ve Açık Erişim Bilgi Sistemi 19 Görüntülenme

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The effect of corporate social responsibility activities of container shipping companies on customer satisfaction and customer loyalty

Ardıç Saral, Gülşah

Corporate Social Responsibility (CSR) is increasingly gaining importance for businesses due to its multifaceted and mutually beneficial advantages it offers to society, the environment, and other stakeholders. In addition to the benefits it provides to stakeholders, businesses contribute to competitive advantage, corporate reputation, customer satisfaction, and loyalty through the activities implemented within the framework of CSR, consequently enhancing company productivity and profitability. In other words, CSR is not only perceived as an ethical responsibility but also as a strategic advant ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 7 Görüntülenme

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Understanding the approaches of millennials and generation Z to art collecting and its impact on art market dynamics

Çun, Deha

This thesis investigates the evolving paradigms within the visual art world, influenced by emerging generations. By integrating sociological, cultural, and economic viewpoints, the study explores the shift in art collecting from traditional methods to modern trends, emphasizing the impact of Millennials and Generation Z. The research stems from a curiosity about the changing dynamics of the art market and aims to predict its future trajectory. It examines buyers' selection criteria, socio-cultural tastes, and the evolving perspectives of today's youth to understand future implications for art ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 13 Görüntülenme

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Use of text in fluxus

Bölek , Çağla

Fluxus was ignored and neglected in art historical studies in the 1970s and 1980s, and has a wide influence on contemporary art practices today employing performance, happening, text, and ready-made. Fluxus was an interdisciplinary movement in which text has been used excessively. This thesis presents a chronological examination of the use of text from the Arts and Crafts Movement to the emergence of Fluxus in the 1960s. It seeks to answer how the text has been used before Fluxus and how Fluxus artists used text regarding i) form ii) content iii) language use and display. Five Fluxus artists' ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 6 Görüntülenme

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Attribution bias in the context of intergroug relations: The case of natives and immigrants

Akdoğdu, Deniz Beste

Ultimate attribution error (UAE) is the tendency to attribute negative outgroup behavior to disposition factor and negative ingroup behavior to external circumstances. This study investigates the UAE committed by Turkish individuals in the context of intergroup relations between Syrian immigrants and Turkish citizens in. The purpose of this study is to investigate the impact of the other's out-group status and perceptual salience on the UAE. We intended to investigate these effects using a Virtual Reality configuration with virtual agents of a Turkish national and a Syrian immigrant. We hypoth ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 75 Görüntülenme

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The reflections of privalization policies in Turkish newspapers: The case of Türk Telekom

Çakmak, Bekir

Basically, this study, which deals with the ideological construction process carried out to create a common sense against privatization policies by using media tools, consists of four parts. In this context, in the first part, the emergence of capitalism, which forms the basis of neoliberal ideology, which is the intellectual infrastructure of privatization policies, and its transformation in the historical process are mentioned. The second part of the study is organized under two main headings. Under the first heading, the emergence of the concept of ideology and the perspectives of scientist ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 40 Görüntülenme

Detaylı Arama

Filtreler

Koleksiyon [1]

İlgili Araştırmacılar [16]

Ambargo Durumu [1]

Tam Metin [1]

Eser Adı [20]

Yazar [Asıl] [20]

Yayın Tarihi [1]

Yazar Departmanı [20]

Yazar [KatkıdaBulunan] [16]

Yazar [KatkıdaBulunan] Kurum [11]

Esere Katkı Sağlayan [1]

Konu Başlıkları [Genel] [20]

Yayın Türü [Ortam] [1]

Dil [2]

Yayıncı [2]

Erişim Hakkı [1]

Yayın Turu [Akademik] [1]

Yeni, Merve

Engin, Nida

Aydın, Tuğba

Demir, Arda Eren

Yener, Özlem Sungur

Zapen, Sufian Bassam Mohammad

Kızıltaş, Emek

Ardıç Saral, Gülşah

Çun, Deha

Bölek , Çağla

Akdoğdu, Deniz Beste

Çakmak, Bekir