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Erişime Açık

A study of the best practices and procedures of risk mitigation techniques in elastic supply chain management in government sector in Jordan. “a case study on Arab Potash Company”

Abdulhameed, Zainab

Recently, managing risks in the supply chain has taken on great importance due to the vulnerability of the supply chain and the importance of mitigating any disruptions that can affect the business. In a world of highly changeable events, the number of upcoming risks is increasing, and managers' strategies to mitigate these risks should be studied and noted to help mitigate similar issues in the future. Risks in the supply chain tend to occur infrequently but can have significant consequences for a company. Supply chain management has been crippled by the coronavirus epidemic, affecting variou ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 29 Görüntülenme

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The effect of online Turkish shoppers’ perceptions on purchase intention in fashion industry

Akkor Koktekin, Müge

Even though retail stayed almost the same in the last 20 years, the effect of digital tools and applications substantially altered how businesses operate and how consumers shop. When the pandemic increased the pace consumers adapted to changes, retail industry was already battling with the challenge to digitalize. This study is based on the adoption theories including the Theory of Reasoned Action and the Technology Acceptance Model to investigate the interrelationships between perceived website design, perceived privacy, perceived reliability, perceived customer service by the Turkish online ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 21 Görüntülenme

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Astrology marketing: Examining diverse factors affecting astrology related consumption

Serbes, Ecesu

This thesis explores the factors influencing expenditure on astrology-related products and services by examining the psychological, social, and demographic determinants of consumer behavior in this domain. The literature review defines astrology, traces its historical roots, and assesses its current popularity. The methodology outlines robust data collection, sampling strategies, and ethical considerations. The analysis reveals a positive correlation between individuals' extraversion and openness to new experiences and their financial commitment to astrology-related goods and services. Additio ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 45 Görüntülenme

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Doğa-Resim i̇lişkisi i̇çerisinde değişen “Figür” kavramı

Çakmak, Ayla Doğutaş

Bu çalışmada Doğa-Resim ilişkisi içerisinde değişen “figür” kavramı, insan bedenine (vücut) karşılık gelen “figüratif” den söz edilmektedir. 14. yüzyıldan 20. yüzyıla kadar resim sanatında karşılaştığımız insan figürünün değişim süreci örneklerle, karşılaştırmalı olarak irdelenmiştir. Tarihsel gelişimi sürecinde doğa kavramı, yaşam biçimi, düşünce sistemi ve inanışlara bağlı olarak her zaman değişken bir kavram olarak kabul edilmektedir. Buna bağlı olarak sanatta insan görünümü mağara döneminden modern toplumlara kadar her zaman sosyo-kültürel alanda yerini bulduğu görülmektedir. Resim sanatın ...Daha fazlası

Preprint 2023 Yeditepe Üniversitesi Akademik ve Açık Erişim Bilgi Sistemi 53 Görüntülenme

Erişime Açık

International gold prices, gold reserves of central banks and debt stocks relationship: Analysis among G8 countries

Canözkan, Ergün

Gold is a commodity that has been used to protect the wealth of not only people but also organizations and states from past to present. For this reason, countries prefer to keep some of their reserves as gold through their central banks. At the financial macroeconomic level, the primary goal of countries is to sustain a healthy economic growth. However, when the economies of developed countries are examined, especially when the economic growth rate of the G8 countries, which are called the strongest countries class, is examined, it is seen that the public debt ratio is very high, which inc ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 31 Görüntülenme

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Digitalization of the international trade and business development

Şapçı, Hale

Advances in technology have directly affected many aspects of our lives. Digitalization, which comes with the development of technology, has become a concept that plays a big role in the perspective from our daily life to our business life. The purpose of my work is to show how important the advantages brought by digitalization are within the scope of business development and international trade, and where exactly they come into play in the process. Apart from the advantages of digitalization, I also aimed to provide information about international trade theories, international trade instituti ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 26 Görüntülenme

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The role of news media in reproduction of urban space: Ideological presentation of news reports on Galataport Istanbul Project in Hürriyet and Sabah newspapers

Kartalcı Güreken, Rümeysa

Media is shaping the consciousness, ideas, emotions and even daily lives of individuals by presenting a certain framework of meaning to the society. The individuals evaluate the social events and facts within the framework of meaning that is provided by the media. This study is defending the opinion that the content and discourse that is produced in the urban transformation news reports by the journalist, as the organic intellectual, is legitimizing the capital-oriented transformation of the city and the relations of production are reproduced. Starting from the presupposition that reality that ...Daha fazlası

Preprint 2022 Yeditepe University Academic and Open Access Information System 57 Görüntülenme

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Securitization of European Union’s immigration policy in 2021 German federal elections

Ok, Yonca

The phenomenon of international immigration has been one of the important issues both at the international and local level for many years. In Europe, especially after the Second World War, immigration has become a controversial issue in international politics. After the Second World War, while immigration was considered necessary to improve the deteriorating economy of Europe, after the 1970s, immigration began to be limited and border controls were strengthened. This can be clearly seen in the immigration policies developed by the European Union. In 2015, Europe faced a serious immigration cr ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 21 Görüntülenme

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Effect of working capital management and solvency on profitability: Case of bist basic metal sector companies

Demir, Arda Eren

In this research, effect of WCM (known for optimization of liquidity and efficiency) and solvency on profitability has been analyzed for basic metal sector companies listed in BİST in 2018-2022. This research also includes comparison of financial ratios of companies that had initial public offering in 2022 and companies that had initial public offering before 2022. Research findings show that working capital management has positive effect on profitability, as liquidity has effect on all of the studied profitability ratios. Solvency also has positive effect on profitability, as solvency has pos ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 11 Görüntülenme

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1965-1971 yılları arasında İhsan Sabri Çağlayangil perspektifinde Türkiye'nin Kıbrıs politikası

İlgen, Ferhat

Kıbrıs, verimli iklimi ve coğrafi konumu nedeniyle M.Ö. 10 bin yılına kadar geriye giden bir tarihe sahip olup bu stratejik değerini ilerleyen yıllarda artırarak sürdürmüştür. Tarihsel süreç içerisinde özellikle bölgede hakimiyetini pekiştirmek ve ticaret yollarının güvenliğini sağlamak isteyen devletler, sahip olduğu stratejik konumu itibariyle Kıbrıs’ı daima kontrol altında tutmak istemiştir. Bir taraftan Kıbrıs, devletlerin egemenlik mücadelesi verdiği bir bölge olurken diğer taraftan araştırmacılar içinde önemli bir araştırma alanı olmuştur. Bu çalışmalarda, siyasi, sosyal, ekonomik, coğra ...Daha fazlası

Preprint 2023 Yeditepe Üniversitesi Akademik ve Açık Erişim Bilgi Sistemi 31 Görüntülenme

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From the quest for authenticity to advocacy: How do authentic brands create brand advocate consumers?

Tosun, Aslı

In a quest to investigate whether brands that position themselves as authentic create brand advocate consumers, the current study analyzes and collates the extant literature on brand authenticity through unfolding the relationship between brand authenticity and brand advocacy on the grounds of brand experience, actual self-image congruence, consumer involvement as well as the product category with an aim to explore whether brand authenticity positively influences brand advocacy behavior among consumers. The relationships are investigated through a comprehensive research model using two differe ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 26 Görüntülenme

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The reflections of privalization policies in Turkish newspapers: The case of Türk Telekom

Çakmak, Bekir

Basically, this study, which deals with the ideological construction process carried out to create a common sense against privatization policies by using media tools, consists of four parts. In this context, in the first part, the emergence of capitalism, which forms the basis of neoliberal ideology, which is the intellectual infrastructure of privatization policies, and its transformation in the historical process are mentioned. The second part of the study is organized under two main headings. Under the first heading, the emergence of the concept of ideology and the perspectives of scientist ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 6 Görüntülenme