In a quest to investigate whether brands that position themselves as authentic create brand advocate consumers, the current study analyzes and collates the extant literature on brand authenticity through unfolding the relationship between brand authenticity and brand advocacy on the grounds of brand experience, actual self-image congruence, consumer involvement as well as the product category with an aim to explore whether brand authenticity positively influences brand advocacy behavior among consumers. The relationships are investigated through a comprehensive research model using two differe ...Daha fazlası
Basically, this study, which deals with the ideological construction process carried out to create a common sense against privatization policies by using media tools, consists of four parts. In this context, in the first part, the emergence of capitalism, which forms the basis of neoliberal ideology, which is the intellectual infrastructure of privatization policies, and its transformation in the historical process are mentioned. The second part of the study is organized under two main headings. Under the first heading, the emergence of the concept of ideology and the perspectives of scientist ...Daha fazlası
Autobiographical memory (ABM) refers to our personal past experiences. How we remember these experiences has been widely studied for decades, whereas why we remember those memories (i.e., functions of ABM) has gained attention only recently. However, functions of autobiographical remembering in people with dementia has been completely unexplored. This study aims to investigate ABM functions in patients with episodic memory deficits (i.e., patients with amnestic Mild Cognitive Impairment and early-stage Alzheimer’s Dementia) as well as cognitively healthy individuals, besides the relationship b ...Daha fazlası
Ultimate attribution error (UAE) is the tendency to attribute negative outgroup behavior to disposition factor and negative ingroup behavior to external circumstances. This study investigates the UAE committed by Turkish individuals in the context of intergroup relations between Syrian immigrants and Turkish citizens in. The purpose of this study is to investigate the impact of the other's out-group status and perceptual salience on the UAE. We intended to investigate these effects using a Virtual Reality configuration with virtual agents of a Turkish national and a Syrian immigrant. We hypoth ...Daha fazlası
The aim of the current study was to examine the predictive role of somatization and investigate the role of interpersonal difficulties in the relationship between rejection sensitivity and somatization on a group of university students. Participants (298) over the age of 18 were included in the study. Participants completed instruments including Social Demographic form, Rejection Sensitivity Questionnaire, Interpersonal Problems Inventory- Circumplex, Bradford Somatic Inventory (BSI). Results indicated that interpersonal difficulties were positively correlated with rejection sensitivity and so ...Daha fazlası
In this study, it was aimed to examine the mediating role of vulnerable narcissism in the relationship between separation-individuation process and orthorexia nervosa. 238 participants ages between 18 and 49 participated in the study. “Sociodemographic Information Form”, “Separation-Individuation Form”, “Orto-11” and “Pathological Narcissism Inventory were used on participants. In the analysis, the first Pearson Correlation was applied to examine the relationship between separation-individuation, orthorexia nervosa and vulnerable narcissism. After the correlation analysis, the mediation was co ...Daha fazlası
Bu çalışmada Osmanlı Devleti’nin 19. yüzyılı içerisinde siyasi, kültürel ve düşünsel alanda yapılan değişikliklerinde Yeni Osmanlıların medeniyet tasavvurları ele alınmıştır. Medeniyet kavramının muhtevasının Avrupa’dan Osmanlı yazın dünyasına dahli, sözlükler ve birincil kaynaklar aracılığıyla okura sunulmuştur. Osmanlı’nın toplumsal ve siyasi değişimine hizmet eden kavramlar, kimlik ve aidiyet inşasına hizmet etmiştir. Yeni Osmanlıların kendi zihinsel ve ahlaki çerçevelerince ele almış bulunduğumuz medeniyet tasavvuru çalışmamızdaki amaç, medeniyet kelimesinin Osmanlı topraklarına gelişinin ...Daha fazlası
The internet is a major technological development changing our life. This study investigates students' intents to use of electronic learning (e-learning) platforms using Technology Acceptance Model, known as TAM. Our model consists seven variables mainly, technology related variables, instructor related factors, course related factors, perceived usefulness, known as PU, perceived ease of use, known as PEOU, enjoyment and intention to use. Data have been gathered through google forms. Likert type questionnaire and applied 209 adult students who are older than 20. Results shown that instructor a ...Daha fazlası
Online shopping offers a different experience than traditional store shopping, and consumer behavior on this platform may change depending on different factors. Enneagram personality types help better define consumers' online shopping preferences and Purchase Intentions. This can help businesses better target customers and offer products and services that suit their needs. This study measures the effect of Enneagram personality types on online shopping decisions in Turkey. In the study, analyzes were made based on the answers of 392 participants who shopped online. According to the regression ...Daha fazlası
Business incubators support the development of start-up companies by offering a protective environment and various support services. Since the appearance of incubators, academic studies focused mostly on hard issues like their contribution to the financial success of start-up companies. Nevertheless, when it comes to soft issues, more needs to be studied, The purpose of this research is to help close some of the gaps in the literature by focusing on the contribution of business incubators to the well-being of entrepreneurs. For that purpose, the effects of incubator services on the psychologic ...Daha fazlası
6698 sayılı Kişisel Verilerin Korunması Kanunu kapsamında yükümlülüklerimiz ve çerez politikamız hakkında bilgi sahibi olmak için alttaki bağlantıyı kullanabilirsiniz.