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Erişime Açık

The effect of supply chain agility and supply chain resilience on firm performance: A Study of the Marmara organized industrial zones

Gökhan, Esra Nur

Today, supply chain agility and supply chain resilience are two important concepts that companies try to invest in with their existing resources. In the rapidly changing and complex global world, the survival of companies and the ability to cope with their competitors resiliently depend on using their resources most efficiently. In addition, if these companies integrate digital technologies into their operations so they can quickly respond to customer expectations and increase the satisfaction of their customers who play a key role today. The first aim of this study is to investigate the effec ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 42 Görüntülenme

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Consumer behavior in automotive industry in Turkey: research on shopping practices and buying behaviors of b and c segment automotive consumers

Gülsen, Deniz Gökçe

This dissertation hereby is aimed to analyze the buying behavior of automotive consumers in Turkey. There are 8 hypotheses but the main idea is to see whether B anc C segment consumers see buying a vehicle as an investment or not. The thesis contains three main parts; conceptual framework, research, and results. What these parts include is explained below. The conceptual framework contains three parts. The Concept of Consumer and Consumer Behavior part explains consumer behavior, types of buying behavior, consumer buying (decision process), and the factors affecting buying behavior. The Automo ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 28 Görüntülenme

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Disleksi tanılı 6-8 yaş arası çocuklara yönelik eğitim materyallerinde grafik tasarımın etkisi

Sarı, Zeynep

Disleksi, bilişsel zorluklara sebep olan ve kişinin öğrenme sürecini olumsuz yönde etkileyen bir öğrenme güçlüğüdür. Disleksisi olan çocuklara yönelik belirli öğrenme metodları ve stratejileri geliştirilmiştir. Bu stratejiler, çoklu duyulara hitap eden bir takım materyallerle sağlanır. Öğretim materyallerinin görsel algıya tesir edebilmesi için temel tasarımın belli ilke ve yöntemlerinin kullanılması gerekir. Bu ilkeler, tipografi, illüstrasyon, sayfa düzeni gibi grafik tasarım elemanlarıyla sentezlenerek uygulanır. Kabul edilmelidir ki tasarım denildiğinde tek bir doğru yoktur fakat öğrenmeyi ...Daha fazlası

Preprint 2023 Yeditepe Üniversitesi Akademik ve Açık Erişim Bilgi Sistemi 59 Görüntülenme

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Turkey and brain migration: Policies formed from push and pull perspectives and effects on brain drain

Sönmez, Nurdan

Brain drain, which is defined as the departure of well-educated human capital to another geography, was noticed by England, which lost its qualified power to other countries in 1945 and increased rapidly after the 1960s with the effect of globalization. Countries such as the USA, UK and Germany have developed important brain drain policies from a push and pull perspective. Turkey has also developed important policies such as university reforms. In the following periods, within the scope of Five-Year Development Planning, although TÜBİTAK 2232 developed policies to pull reverse brain drain and ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 48 Görüntülenme

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Racism among Iranian intellectuals (1925-1979)

Bioukvand Ghojehbiglou, Elshan

The works of contemporary Iranian intellectuals have been researched from many perspectives, but many of their thoughts have not been explored deeply, widely, and academically regarding the issue of racism. In this research, I used the qualitative content analysis method to examine the works of some prominent and contemporary Iranian intellectuals regarding having or not having racist elements in their writings published between 1925-1979. After methodically and analytically examining the works of contemporary Iranian intellectuals such as Ahmad Kasravi, Hasan Taqizadeh, Mohammad Ali Foroughi, ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 124 Görüntülenme

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Hekimin tıbbi müdahaleden kaynaklanan tazminat sorumluluğu

Yenidünya, Aysu

Tıp biliminin gelişmesi, hekime olan güvenin artmasına ve buna bağlı olarak hastaların da hekime başvurma oranının artmasına sebep olmuştur. Bu durum, 'hekimin uyguladığı tıbbi müdahaleden kaynaklanan sorumluluğu' konusunu da gündeme getirmiştir. Çalışmamızın konusu özel hukuk çerçevesinde hekimin tıbbi müdahaleden kaynaklanan tazminat sorumluluğunun incelenmesidir. Çalışmamızda üç ana bölüm yer almaktadır. İlk bölümde hukuka uygun tıbbi müdahalenin şartlarına yer verilmiştir. İkinci bölümde, hekimin hukuki sorumluluğunun kaynakları, sözleşmesel sorumluluk ve sözleşme dışı sorumluluk kapsamınd ...Daha fazlası

Preprint 2023 Yeditepe Üniversitesi Akademik ve Açık Erişim Bilgi Sistemi 13 Görüntülenme

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A study of the best practices and procedures of risk mitigation techniques in elastic supply chain management in government sector in Jordan. “a case study on Arab Potash Company”

Abdulhameed, Zainab

Recently, managing risks in the supply chain has taken on great importance due to the vulnerability of the supply chain and the importance of mitigating any disruptions that can affect the business. In a world of highly changeable events, the number of upcoming risks is increasing, and managers' strategies to mitigate these risks should be studied and noted to help mitigate similar issues in the future. Risks in the supply chain tend to occur infrequently but can have significant consequences for a company. Supply chain management has been crippled by the coronavirus epidemic, affecting variou ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 29 Görüntülenme

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The effect of online Turkish shoppers’ perceptions on purchase intention in fashion industry

Akkor Koktekin, Müge

Even though retail stayed almost the same in the last 20 years, the effect of digital tools and applications substantially altered how businesses operate and how consumers shop. When the pandemic increased the pace consumers adapted to changes, retail industry was already battling with the challenge to digitalize. This study is based on the adoption theories including the Theory of Reasoned Action and the Technology Acceptance Model to investigate the interrelationships between perceived website design, perceived privacy, perceived reliability, perceived customer service by the Turkish online ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 21 Görüntülenme

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Astrology marketing: Examining diverse factors affecting astrology related consumption

Serbes, Ecesu

This thesis explores the factors influencing expenditure on astrology-related products and services by examining the psychological, social, and demographic determinants of consumer behavior in this domain. The literature review defines astrology, traces its historical roots, and assesses its current popularity. The methodology outlines robust data collection, sampling strategies, and ethical considerations. The analysis reveals a positive correlation between individuals' extraversion and openness to new experiences and their financial commitment to astrology-related goods and services. Additio ...Daha fazlası

Preprint 2024 Yeditepe University Academic and Open Access Information System 45 Görüntülenme

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Doğa-Resim i̇lişkisi i̇çerisinde değişen “Figür” kavramı

Çakmak, Ayla Doğutaş

Bu çalışmada Doğa-Resim ilişkisi içerisinde değişen “figür” kavramı, insan bedenine (vücut) karşılık gelen “figüratif” den söz edilmektedir. 14. yüzyıldan 20. yüzyıla kadar resim sanatında karşılaştığımız insan figürünün değişim süreci örneklerle, karşılaştırmalı olarak irdelenmiştir. Tarihsel gelişimi sürecinde doğa kavramı, yaşam biçimi, düşünce sistemi ve inanışlara bağlı olarak her zaman değişken bir kavram olarak kabul edilmektedir. Buna bağlı olarak sanatta insan görünümü mağara döneminden modern toplumlara kadar her zaman sosyo-kültürel alanda yerini bulduğu görülmektedir. Resim sanatın ...Daha fazlası

Preprint 2023 Yeditepe Üniversitesi Akademik ve Açık Erişim Bilgi Sistemi 53 Görüntülenme

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Examining the effects of interoceptive awareness and self-focus on emotion perception from point-light dance movements: an eye tracking study

Arı, İlkay

Emotional expressions are vital in human social interactions and effective communication. This study explored the influence of interoceptive awareness and self-focused attention on emotion perception from dynamic point-light dance movements along with the underlying eye behaviour. Eighty adult participants underwent random assignment into either the selffocus or control group, while considering age, gender, and interoceptive awareness. To assess interoceptive awareness, data were collected through both a heartbeat counting task and the implementation of the MAIA-2 Questionnaire. Self-focus gr ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 19 Görüntülenme

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International gold prices, gold reserves of central banks and debt stocks relationship: Analysis among G8 countries

Canözkan, Ergün

Gold is a commodity that has been used to protect the wealth of not only people but also organizations and states from past to present. For this reason, countries prefer to keep some of their reserves as gold through their central banks. At the financial macroeconomic level, the primary goal of countries is to sustain a healthy economic growth. However, when the economies of developed countries are examined, especially when the economic growth rate of the G8 countries, which are called the strongest countries class, is examined, it is seen that the public debt ratio is very high, which inc ...Daha fazlası

Preprint 2023 Yeditepe University Academic and Open Access Information System 31 Görüntülenme