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Erişime Açık

Kapitalizmin ve tüketim kültürünün bütünlüğünden doğan etkinin 1960’dan günümüze sanata yansımaları

Alpay , Ozan Oğuzhan

Sanat, tarihten günümüze toplumlar içerisinde sosyal, kültürel ve politik açılardan işlevlendirilmektedir. Çalışmada tüketim kültürünün, kapitalizmin tüketime bağımlı dinamikleriyle kurduğu iletişim sayesinde ivme kazandığına değinilmektedir. Bu yolla kapitalizmin ve tüketim kültürünün sanat üzerinde yönlendirici bir etki oluşturduğu ortaya konmaktadır. Çalışmada kapitalizm ve tüketim kültürü içerisindeki sanatın, 1960 yılına kadar ki etkileşimi; sanat ve siyaset rejiminin geliştirdiği modellerin süreçlerindeki tespitlerle sunulmaktadır. 1950 yılında ortaya çıkan Pop Sanat’ın kurduğu iletişime ...Daha fazlası

Erişime Açık

The art of deception: An analysis of social engineering tactics in financial fraud

Engin, Nida

Social engineering is a deceptive tactic used by fraudsters to manipulate individuals into divulging sensitive information or performing actions that are against their best interests. It involves exploiting human psychology and emotions to gain trust and access to confidential information, systems or assets. This paper discusses the different types of social engineering techniques used in fraud, including phishing, pretexting, baiting, and so on. It also examines the impact of social engineering on individuals and the measures that can be taken to prevent or mitigate its effects. By understand ...Daha fazlası

Erişime Açık

Astrology marketing: Examining diverse factors affecting astrology related consumption

Serbes, Ecesu

This thesis explores the factors influencing expenditure on astrology-related products and services by examining the psychological, social, and demographic determinants of consumer behavior in this domain. The literature review defines astrology, traces its historical roots, and assesses its current popularity. The methodology outlines robust data collection, sampling strategies, and ethical considerations. The analysis reveals a positive correlation between individuals' extraversion and openness to new experiences and their financial commitment to astrology-related goods and services. Additio ...Daha fazlası

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An anthropological approach to the status of women in circassian culture: the case of the village of Soğucak

Türker, Berika

This qualitative study aims to explore the status of women in Circassian Culture through the lens of Feminist Anthropology. Soğucak village, one of the Circassian villages in Yalova, was chosen as a sample in the research. The research is prepared using qualitative research techniques, participant observation, and in-depth interviews. The field interview was conducted between 17 December 2022 and 16 July 2023 with 25 female and nine male participants. Participants are determined by the snowball sampling technique. As a result of the study, it is revealed that housework, especially cooking, and ...Daha fazlası

Erişime Açık

Impact of the energy issue on Turkey’s Easten Mediterranean policy

Öztürk, Gökçe

Energy and its security is one of the most important issues in making of a foreign policy. Seeking of alternative energy resources and having their own share, stirred the Eastern Mediterranean with the discoveries of hydrocarbon reserves. The fact that Turkey is highly dependent on energy resources, that its consumption rates are increasing year by year, and that it aims to be the energy hub that transfers energy to Europe, has also led Turkey to want to be part of the energy equation that is emerging in the Eastern Mediterranean. Although the parties to this equation excluded Turkey. Turkey t ...Daha fazlası

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The impact of talent management practices on organizational commitment

Aydın, Tuğba

The research addresses the necessity for organizations to effectively manage their human resources in light of changing workforce expectations, a competitive job market, and technological advancements. In this context, it emphasizes the need for employers and managers to focus on strategically identifying, developing, sustaining, and directing their employees’ talents. The primary aim of the thesis is to thoroughly examine and understand the impact of talent management practices on organizational commitment. The study aims to establish a scientific foundation for the impact of talent managemen ...Daha fazlası

Erişime Açık

Effect of working capital management and solvency on profitability: Case of bist basic metal sector companies

Demir, Arda Eren

In this research, effect of WCM (known for optimization of liquidity and efficiency) and solvency on profitability has been analyzed for basic metal sector companies listed in BİST in 2018-2022. This research also includes comparison of financial ratios of companies that had initial public offering in 2022 and companies that had initial public offering before 2022. Research findings show that working capital management has positive effect on profitability, as liquidity has effect on all of the studied profitability ratios. Solvency also has positive effect on profitability, as solvency has pos ...Daha fazlası

Erişime Açık

The complex relationship between capitalism, medicine and the media: Function of corporate websites in the commodification of health

Yener, Özlem Sungur

Health communication has emerged as a significant instrument during the process of the commodification of the health care services under the influence of the neoliberal policies. In this process, the concepts of health and disease have been transformed into instruments that serve accumulation of capital and the communication channels also played a determining role in this transformation. Instruments of mass communication have been influential in the marketing of the health-care services and shaping the society’s perceptions related to health. Especially, the internet-based communication platfo ...Daha fazlası

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Effect of artificial intelligence in social media content creation

Zapen, Sufian Bassam Mohammad

The main purpose of this thesis is to develop a deeper understanding and to gain deeper knowledge about the role of artificial intelligence in social media content creation. In order to make it precise, we have formulated two underlying questions: How much creativity does artificial intelligence really possess? And what is the role of artificial intelligence in content creation? For these questions we have chosen online questionnaire for data collection. Data were gathered from respondents from different countries between November 9, 2022, and October 3, 2023. We have used descriptive and infe ...Daha fazlası

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Factors that affect the intention to use e-learning sites: A study from the perspective of technology acceptance model

Tuna, Gözde

The internet is a major technological development changing our life. This study investigates students' intents to use of electronic learning (e-learning) platforms using Technology Acceptance Model, known as TAM. Our model consists seven variables mainly, technology related variables, instructor related factors, course related factors, perceived usefulness, known as PU, perceived ease of use, known as PEOU, enjoyment and intention to use. Data have been gathered through google forms. Likert type questionnaire and applied 209 adult students who are older than 20. Results shown that instructor a ...Daha fazlası

Erişime Açık

A research about determining the importance of word of mouth marketing for choosing pre-school education institution in Trakya

Taşkın Akkoyun, İlayda

In today’s technology, consumers can easily obtain all kinds of information. In addition; the consumer who is directly exposed to many desired or undesired messages has difficulty in making a decision in the purchasing process. While consumers try to choose the best one for themselves among many alternatives, marketers who try to respond to variable needs and desires of consumers are also trying to develop new strategies. One of them is to use word-ofmouth marketing method in a positive way. Since the choice of pre-school education institution has an important place in the service sector, wor ...Daha fazlası

Erişime Açık

II. Meşrutiyet döneminde gayrimüslim kadınların ihtidalarına örnekler

Sarçın, Simge

Osmanlı Devleti tarih boyunca İslam dininin “Dinde zorlama yoktur!” emrine uyarak gayrimüslimlerin dini hürriyetine saygı duymuştur. Padişahlar yayınladıkları fermanlarda zimmilerin ibadetlerini rahatça yapması ve dini mekanlarına dokunulmasının yasaklanması gibi çeşitli kararlar alarak haklarını korumuştur. Özellikle Osmanlı’nın son dönemlerinde Müslüman olan gayrimüslimlerle ile ilgili yapılan çalışmalara bakıldığında kendi dinini terk ederek ihtida eden kişi sayısının aslında çok da fazla olmadığı görülmektedir. Bu durum zimmilere Müslüman olmaları için herhangi bir baskı yapılmadığının bir ...Daha fazlası

6698 sayılı Kişisel Verilerin Korunması Kanunu kapsamında yükümlülüklerimiz ve çerez politikamız hakkında bilgi sahibi olmak için alttaki bağlantıyı kullanabilirsiniz.

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