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Ön Baskı YayınlarYeditepe Üniversitesi Kurum Koleksiyonu
Ön Baskı YayınlarYeditepe Üniversitesi Kurum Koleksiyonu
Erişime Açık

The complex relationship between capitalism, medicine and the media: Function of corporate websites in the commodification of health

Yener, Özlem Sungur

Health communication has emerged as a significant instrument during the process of the commodification of the health care services under the influence of the neoliberal policies. In this process, the concepts of health and disease have been transformed into instruments that serve accumulation of capital and the communication channels also played a determining role in this transformation. Instruments of mass communication have been influential in the marketing of the health-care services and shaping the society’s perceptions related to health. Especially, the internet-based communication platfo ...Daha fazlası

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Erratic crude oil prices fluctuations effects on the economic development of Turkey: the case of coronavirus pandemic (covid-19)

Barakat, Duaa

As an oil-importing nation, Turkey's economy is examined in the thesis by looking at its macroeconomic aggregate’s response to oil price fluctuations. Furthermore, the thesis will discuss the post pandemic coronavirus effects on energy and stock markets. Moreover, the thesis will analyze many aspects including crude oil types, production, and its relationship with other markets. On the one hand, macroeconomic aggregates will be represented by the total industrial production index, CPI, nominal exchange rate, total petroleum and other liquids production, and natural gas import prices. Error cor ...Daha fazlası

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Turkey and brain migration: Policies formed from push and pull perspectives and effects on brain drain

Sönmez, Nurdan

Brain drain, which is defined as the departure of well-educated human capital to another geography, was noticed by England, which lost its qualified power to other countries in 1945 and increased rapidly after the 1960s with the effect of globalization. Countries such as the USA, UK and Germany have developed important brain drain policies from a push and pull perspective. Turkey has also developed important policies such as university reforms. In the following periods, within the scope of Five-Year Development Planning, although TÜBİTAK 2232 developed policies to pull reverse brain drain and ...Daha fazlası

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Nationalism and national identity of western Ukraine in the post - Soviet era

Nowak, Agata

The research is designed to examine the essence and roots of Ukrainian nationalism of Western Ukraine, categories of identity regarding Ukrainians, and to present how modern Ukrainian national identity is constructed. The aim of the study is to understand within the broad context of nationalism the complexity of Ukrainian nationalism that does not fit the commonly used definition of a nation; common language, common religion, and common historical memory. The anthropological fieldwork is based on participant observation and in total 35 in-depth interviews which were conducted mainly in Lviv be ...Daha fazlası

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Emotional clarity, adult attachment and emotional eating

Terzi, Ecemnur

This study aims to investigate the relationship between emotional clarity, adult attachment and emotional eating. The research was carried out during the Coronavirus epidemic, in two periods (self- quarantine and new normal periods) with and without governmental restrictions. The research was carried out with a total of 194 participants; 69 in the self- quarantine period and 125 in the new normal period; between the ages of 20-45. In order to measure emotional eating scores, eating with positive and negative emotions subscale of “Emotional Appetite Questionnaire” were used. Emotional clarity s ...Daha fazlası

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Factors that affect the intention to use e-learning sites: A study from the perspective of technology acceptance model

Tuna, Gözde

The internet is a major technological development changing our life. This study investigates students' intents to use of electronic learning (e-learning) platforms using Technology Acceptance Model, known as TAM. Our model consists seven variables mainly, technology related variables, instructor related factors, course related factors, perceived usefulness, known as PU, perceived ease of use, known as PEOU, enjoyment and intention to use. Data have been gathered through google forms. Likert type questionnaire and applied 209 adult students who are older than 20. Results shown that instructor a ...Daha fazlası

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Istanbul’s ghost stories: Investigating the urban gothic space in Ahmet Ümit’s “A Memento for Istanbul” and Barbara Nadel’s “Land of the Blind”

Hamzalar, Yeşim

This dissertation examines the representations of Istanbul as an Urban Gothic Space in Ahmet Ümit’s “A Memento for Istanbul” and Barbara Nadel’s “Land of the Blind”. The study explores the urban space of Istanbul and argues for its palimpsestic nature, haunted by the blood and memories of the past civilizations and empires that it was once home to. Further emphasis is placed on the constant tug of war between the old and the new and East vs West. The supernatural and various transgressions which are manifested mainly in the historical parts of the urban city are investigated by employing vario ...Daha fazlası

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Understanding the approaches of millennials and generation Z to art collecting and its impact on art market dynamics

Çun, Deha

This thesis investigates the evolving paradigms within the visual art world, influenced by emerging generations. By integrating sociological, cultural, and economic viewpoints, the study explores the shift in art collecting from traditional methods to modern trends, emphasizing the impact of Millennials and Generation Z. The research stems from a curiosity about the changing dynamics of the art market and aims to predict its future trajectory. It examines buyers' selection criteria, socio-cultural tastes, and the evolving perspectives of today's youth to understand future implications for art ...Daha fazlası

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The influence of website quality on customer purchase intentıon through the mediating role of E-satisfaction and flow experience

Turgut, Merve

To attract customers and ensure a competitive advantage in the e-commerce environment, it is crucial to identify which website attributes encourage customers to purchase by making them more satisfied and offering an online customer experience. Although various website attributes have been widely analysed in the literature based on traditional marketing theories, there are limited studies that have applied the holistic view to categorise these website attributes and online consumer experience regarding flow state. Inspired by the DeLone and Mclean IS model and flow theory, this study is the fir ...Daha fazlası

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Financial performance measurement with cash flow ratios: a research and comparison on borsa istanbul (BIST) main metal industry and accomodation sector

Gürdal, Banu İpek

As soon as people start to earn the money that their labor deserves, they begin to control their cash inflows and outflows. This control is more important for businesses established for profit making. Businesses that want to control their cash flows in a more detailed and neat report form refer to the cash flow statement. Knowing cash flow is vital for businesses. It provides both the control of the cash flow within themselves and the opportunity to compare itself with other businesses that use different accounting methods. The success and sustainability of a business is evaluated by the measu ...Daha fazlası

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International gold prices, gold reserves of central banks and debt stocks relationship: Analysis among G8 countries

Canözkan, Ergün

Gold is a commodity that has been used to protect the wealth of not only people but also organizations and states from past to present. For this reason, countries prefer to keep some of their reserves as gold through their central banks. At the financial macroeconomic level, the primary goal of countries is to sustain a healthy economic growth. However, when the economies of developed countries are examined, especially when the economic growth rate of the G8 countries, which are called the strongest countries class, is examined, it is seen that the public debt ratio is very high, which inc ...Daha fazlası

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Image to Music: Cross-Modal Melody Generation Through Image Captioning

Kaplan, Alper

Advances in machine learning in recent years have also been seen in computationally creative systems. Interest in machine-generated artifacts paved a way for creative models to evolve as such. But the earlier methods mostly explored a one domain approach and cross-modal learning has stayed relatively unexplored. Thus, the direct mapping between modalities for cross-modal creative models is not fully explored. This work proposes a novel methodology for generating symbolic music through images by directly mapping their features. A CNN encoder and deep stacked LSTM decoder are the base models as ...Daha fazlası

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