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Erişime Açık

Assessing media literacy: an analysis of university students

Özdinçler, Balkı

Media literacy refers to the ability to access, analyze, evaluate, and create messages in a wide variety of media modes and formats. Even though the media is so globalized and easily accessible, it is necessary to correctly perceive and read the messages, make sense of them, analyze, evaluate, criticize, etc. Before accessing media literacy equipment, the individual is only in a passive position in front of the messages presented by the media. However, with the media literacy equipment, individuals take an active position that evaluates questions, analyzes the media messages, and keeps a disti ...Daha fazlası

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Modifying the visual-texture complexity of foods to direct consumers' attention toward more sustainable options: Turkish rice pudding 'sütlaç' as a case

Baylan, Yeliz

The importance of visual elements and textures has been emphasized in sensory analysis studies examining consumer preferences, and these data have been used in the field of neomarketing to examine consumers' conscious or unconscious choices. This study focused on the possibility of directing consumers' attention to sustainable options by using the visual textural properties of products. This approach aimed to find solutions to problems such as carbon emissions and water pollution resulting from food production. Rice pudding, a traditional dessert, was chosen as the reference sample in this res ...Daha fazlası

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Anonim şirketlerde kâr payında i̇mtiyaz

Aydın, Ayşe Güneş

6102 sayılı Türk Ticaret Kanunu (TTK) md.331’de anonim şirketlerin, yasal düzenlemelere aykırı olmamak kaydıyla her çeşit ekonomik amaç ve konu için kurulabileceği belirtilmiştir. Yasada yer alan düzenlemeden de anlaşılacağı üzere anonim şirketlerin nihai amacı kazanç elde etmektir. Dolayısıyla pay sahiplerinin en önemli mali hakkının “kâr payı hakkı” olduğunu söylemek yerinde olacaktır. Genel kabul gören kurala göre pay sahipleri, anonim şirketin elde ettiği kazançtan pay sahiplikleri oranında yararlanacaklarsa da TTK md.478 ile kâr payına imtiyaz tanınmasının önünün açılması sayesinde bazı p ...Daha fazlası

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Alexithymia and personality aspects in patients with panic disorder and/or major depressive disorder and the relationship between these aspects and the childhood traumas of the patients

Gazioğlu, Melisa Burcu

The present study aims to understand the relationship between alexithymia and personality in patients with major depressive disorder (MDD) and/or panic disorder (PD) in the context of childhood traumas. The total sample of the study consists of 161 people. The patient group consists of 103 people, 50 with MDD, and 53 with PD. The control group consists of 58 healthy people. The Childhood Trauma Questionnaire (CTQ), The Toronto Alexithymia Scale (TAS-20), The Eysenck Personality Questionnaire Revised-Abbreviated Form (EPQR-A), and the Hospital Anxiety and Depression Scale (HADS) were given to a ...Daha fazlası

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Social and cultural memory in Turkish installation art post-1980

Canel, Begüm

This study delves into Installation Art in Turkish Plastic Arts post-1980, focusing on the multifaceted concept of "space" in both its visual and conceptual dimensions. It elucidates how the political, social, and economic factors, whose groundwork was laid in the 1960s and 70s in Turkey, marked a pivotal juncture in the realm of Plastic Arts and delineated the national and international stature of Turkish Plastic Art. The study identifies the catalysts behind seminal turning points in Plastic Arts and the resultant formations they incited, as well as their contributions to the bedrock of soci ...Daha fazlası

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Understanding brands’ sustainability communications in social media: How the source of communication influences consumers’ responses

Oran, Helin Ezgi

With increasing environmental concerns and a shift towards sustainable consumption, brands are employing social media as a powerful platform to communicate their sustainability initiatives. This study investigates the effect of sustainability communication on Instagram on consumer perceptions with a specific focus on nonluxury hygiene products. Drawing from an extensive literature review, this research explores how consumer perceptions of brand efforts for environmental sustainability affect brand attitude, word-of-mouth (WOM), brand engagement, and purchase intentions. Additionally, it exami ...Daha fazlası

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Artırılmış gerçeklik destekli etkileşimli infografik tasarımı: İstanbul Rahmi M. Koç müzesi örnek uygulaması

Şilit, Renç

İnsanoğlu tarih boyunca merak içgüdüsü ile yaşamını sürdürmüş, bilgiye ulaşmak ile meşgul olmuştur. Bilgi kavramı üzerinde yoğunlaşan insan, topluluğun devamını ve varlığını sürdürmek için güç unsuru olarak bilgiyi kullanmıştır. Bilgi, en küçük toplumsal oluşumdan evrenin işleyişini anlamaya, gerçekleşen veya gerçekleşebilecek olayların anlaşılmasını ve kontrol altına alınmasını sağlayan bir deneyimler bütünüdür. İnsanlık devinime uğrarken bilgiye ulaşmanın ve kullanımının da çeşitlendiği bilinmektedir. Analog dönemlerden farklı olarak; dijital çağda bilgi, toplumun tamamına ulaşabilmektedir. ...Daha fazlası

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Halkı yanıltacak markalar

Demir Mudun, Duygu Ece

Gelişen teknolojiler sayesinde artık dünyada küreselleşme büyük bir hız kazanmıştır. Küreselleşmeyle birlikte şirketler ve bireyler, sahip oldukları markaları yalnızca bulundukları ülke içinde değil de dünya çapında tanıtmak, markanın, dolayısıyla o markayla sunduğu hizmet veya malın farklı coğrafyalarda da bilinirliğini sağlamak, hedef tüketicilerin dikkatini çekmek ve sonunda da sunduğu hizmeti ya da ürettiği malı daha geniş bir kitleye ulaştırmak istemektedirler. Ancak gelişen teknolojiler ve küreselleşmenin de etkisiyle çok fazla markaya hızlı ve kolayca erişilmesi de tüketicileri yanıltıl ...Daha fazlası

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Strategic advice seeking behavior of different leadership styles and its impact on strategic decision outcomes: an overview of Turkish companies

Gül, Ahmet Furkan

Decision making, and strategic decision making have been a focal and popular area of management literature, and numerous scholars have conducted thorough research to explain the relationships between each antecedent, characteristic, or variable and the outcomes of the strategic decision process. In addition, recent studies have looked at decision making from an upper echelons" perspective and tried to investigate how the top management teams, boards of directors, and CEOs in organizations take such strategic decisions. Scholars have also looked at how these executives seek and utilize essentia ...Daha fazlası

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Gender representation in television advertising and stereotypes on women in advertisements

Üçkaleler, Beyza

In addition to many other features, people appear in television advertisements with their gender characteristics. The way in which biological and social gender is used in visual designs varies according to the existing cultural and social characteristics. The characteristics of being the focus of domestic life, motherhood, companionship, housework, beauty and sexuality, which society imposes on women and femininity, have been changing in recent years, and this change also makes itself felt in the field of visual design. The new forms of existence of women in the society are also reflected in t ...Daha fazlası

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Art and methodology of sculptor Füsun Onur in contemporary Turkish art

Burcu Efsun, Topaloğlu Marlalı

This paper aims to explore the artistic career of Füsun Onur, a pioneer of Contemporary Turkish Art. Despite her recognition especially within the Turkish art scene, there has been no comprehensive academic study about Füsun Onur. This study seeks to fill this gap by analyzing the development and significance of Onur’s art within the contexts of her life, historical conditions and artistic movements, exploring her contributions to Turkish contemporary art through her innovative use of materials and techniques. Onur’s artistic journey is examined chronologically. Various experimental stages she ...Daha fazlası

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The effect of supply chain agility and supply chain resilience on firm performance: A Study of the Marmara organized industrial zones

Gökhan, Esra Nur

Today, supply chain agility and supply chain resilience are two important concepts that companies try to invest in with their existing resources. In the rapidly changing and complex global world, the survival of companies and the ability to cope with their competitors resiliently depend on using their resources most efficiently. In addition, if these companies integrate digital technologies into their operations so they can quickly respond to customer expectations and increase the satisfaction of their customers who play a key role today. The first aim of this study is to investigate the effec ...Daha fazlası

6698 sayılı Kişisel Verilerin Korunması Kanunu kapsamında yükümlülüklerimiz ve çerez politikamız hakkında bilgi sahibi olmak için alttaki bağlantıyı kullanabilirsiniz.

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